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Internal Linking Plan

Internal Linking Tactics

When reviewing a site from an SEO perspective, one thing I always include on my checklist is internal linking. We can usually tell how well a site is optimized by...
Yelp Reviews

Getting Online Reviews

They say any press is good press in Hollywood. In some cases that might be true, but in the respected business world a bad review can set a business back and do damage...
Cross Device Conversions

Three Steps for Mobile Success

As a business owner in North Canton, there is no doubt that you have seen the shift of marketing. From mailings to local newspaper advertisements then to the need to...
Inside Scoop on Social Media

Social Media: The Inside Scoop

This is the fifth and final post in our series of understanding how Social Media works and how to tie it into a Digital Marketing Strategy. The first post Into to...
Social Media Calendar

Determining a Social Media Strategy

Determining a Social Media Strategy This is the fourth post in our series of understanding how Social Media works and how to tie it into a Digital Marketing Strategy....

Social Media Research: Know What Works

Social Media Research: Know What Works This is the third post in our series of understanding how Social Media works and how to tie it into a Digital Marketing Strategy....
Know Your Social Media

Social Media Research: Know Thyself

This is the second post in our series of understanding how Social Media works and how to tie it into a Digital Marketing Strategy. The first post Into to Digital...
Social Media Marketing

Digital Marketing & Social Media Series

Digital Marketing and Social Media The world of Social Media has changed over the years. What has its roots in simply befriending someone or following a brand has turned...
Local Mobile Search

Google Mobile Friendly Update

You already have a mobile friendly site? Better be sure of that! On April 21, 2015 Google’s mobile ranking factors will kick in. Those who do not have a mobile...