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Getting the Most out of Google Analytics

As a small business owner, you have many things to keep track of. What visitors are doing on your website may be on that list, but if it’s not, it’s time to start...
Pinterest Buy It Now Button

Pinterest – What’s Pin Going On

For those of you that might not be aware of Pinterest, we think it’s time to get pinning on your board. In a snapshot, Pinterest is a place where ideas, pictures, and...
Internal Linking Plan

Internal Linking Tactics

When reviewing a site from an SEO perspective, one thing I always include on my checklist is internal linking. We can usually tell how well a site is optimized by...
Yelp Reviews

Getting Online Reviews

They say any press is good press in Hollywood. In some cases that might be true, but in the respected business world a bad review can set a business back and do damage...
Cross Device Conversions

Three Steps for Mobile Success

As a business owner in North Canton, there is no doubt that you have seen the shift of marketing. From mailings to local newspaper advertisements then to the need to...
Inside Scoop on Social Media

Social Media: The Inside Scoop

This is the fifth and final post in our series of understanding how Social Media works and how to tie it into a Digital Marketing Strategy. The first post Into to...
Social Media Calendar

Determining a Social Media Strategy

Determining a Social Media Strategy This is the fourth post in our series of understanding how Social Media works and how to tie it into a Digital Marketing Strategy....

Social Media Research: Know What Works

Social Media Research: Know What Works This is the third post in our series of understanding how Social Media works and how to tie it into a Digital Marketing Strategy....