Lauren Zils is an industry-leading digital marketer with a solid understanding of the digital marketing ecosystem and what it takes to drive results for our clients. She is a driven professional, never afraid of a challenge and always willing to tackle even the most daunting project. As a Director of Strategy, Lauren’s primary objective is to ensure our clients are meeting their business growth goals, ideally increasing leads and sales.
Lauren thrives on deeply understanding our partners’ respective businesses and problem-solving. She loves coming up with creative solutions to help solve their needs and "joining" their internal teams, ultimately sharing in their successes or improving on things that need work. Lauren is constantly on the search for ways to take a project from good to great. And she has a proven track record of success both at Sanctuary and in her previous work as a Marketing Manager with Communications Resources, Inc. and Shiffler Equipment Sales, Inc.
Ultimately, Lauren’s greatest loves are her husband, Jason, their two children, Jacob and Zoe, and their adorable cat, Bella. They live in North Canton, Ohio, where she finds living near her sister, brother-in-law, mom and dad more fulfilling than living in a bustling city.
Strengths: Achiever | Communication | Strategic | Maximizer | Woo
Education: Ohio University - BBA Marketing
Fun Facts: Exuberant. Ambitious. Loves Sauce.
Fave Quote: "Success is not final; failure is not fatal: It is the courage to continue that counts." —Winston S. Churchill
Lauren's Latest Posts and Videos
Google Maps and Waze Merge Unlocks New Advertising Opportunities in the App
The navigational capability of mobile smartphones is one of the features that have caused these devices to play such a major role in modern life. Where you would once need to pull a map out of your glovebox or ask someone for directions, you can now plug in a destination to your chosen GPS system […]
How to Get Started with SMS Marketing
As a marketer, your primary objective is to put the right message in front of the right people at the right time. If you can deliver a message that connects with a target audience, the sales will largely take care of themselves. These days, there is no better way to get the attention of a […]
Customer Perceived Value: What Is It and Why Is It Important?
Serving customers is what business is all about. No matter what type of business you are in, there is sure to be some customer that you need to satisfy. That customer could be an individual consumer walking into your store or visiting your website, or it could be a large corporation that wants to buy […]