For over a decade in the digital marketing industry, Kate’s primary focus has been on PPC while also learning the basics of SEO. She is a graduate from the Fashion School at Kent State University, with a concentration in fashion merchandising and business. After completion of that program, she followed her fond interest in the marketing element and decided to make that her career.
Kate manages PPC execution and informs PPC strategy for all of Sanctuary’s clients. She handles research, creation, monitoring and reporting for display, remarketing, video and shopping campaigns on Google Ads and Microsoft Ads and is Google Ads certified. She’s particularly energized by learning and testing new products with paid search accounts.
At home, Kate enjoys spending time with her husband, Chris, two kids, Isobel and Xander, two dogs and three cats. Kate and Chris are often found working on their never-ending house remodel; she does the designing, he does all the work, and the kids run around, happily destroying things. They live in Bath, Ohio.
Strengths: Responsibility | Harmony | Input | Intellection | Futuristic
Education: Kent State University - BA Fashion Merchandising
Fun Facts: Introvert. Fashion Fanatic. Animal Rescue Enthusiast.
Fave Quote: “Success is liking yourself, liking what you do, and liking how you do it.” —Maya Angelou
Connect with Kate: 330-266-1188
Kate's Latest Posts and Videos
How Pay Per Click Advertising Can Help You Drive Qualified Traffic
In today’s crowded digital landscape, getting more people to visit your website isn’t the hard part — it’s getting the right people. Whether you’re a local business, an e-commerce store, or a service provider, qualified traffic is the fuel that drives conversions, leads, and sales. So, how do you get in front of high-intent users […]
The Power of Ad Extensions
If you’re putting money into paid search advertising, it’s important for your ads to stand out. That’s kind of the point, right? One of the easiest and most effective ways to enhance your ads is by using ad extensions, or ad assets as they are more recently labeled in Google Ads. These powerful features not […]
The Power of Audience Targeting: How to Boost Your Google Ads Search Campaigns
In the competitive landscape of online advertising, reaching the right audience is crucial for maximizing your campaign’s impact. Google Ads offers powerful tools for audience segmenting and targeting, allowing you to deliver highly relevant ads to the people most likely to engage with your brand. In this blog post, we’ll explore how leveraging these features […]