Combating The Negative Review
Have you ever Googled your business name? Try it. Like what you see? If not, you’re not alone. Every year millions of dollars are spent on online reputation management to combat bad reviews, false claims, upset customers and the like.... Read more.
Social Media 101
The presentation shares successful, trending Social Marketing Strategies to reach new customers, keep an eye on competitors trending events, and keep existing fans around much longer! The presentation was done in conjunction with The Akron Canton AMA, The Taylor Institute... Read more.
Pinterest – What’s Pin Going On
For those of you that might not be aware of Pinterest, we think it’s time to get pinning on your board. In a snapshot, Pinterest is a place where ideas, pictures, and DIY (Do it Yourself) come together in a... Read more.
Social Media: The Inside Scoop
This is the fifth and final post in our series of understanding how Social Media works and how to tie it into a Digital Marketing Strategy. The first post Into to Digital Marketing and Social Media addressed the subject of Should... Read more.
Determining a Social Media Strategy
Determining a Social Media Strategy This is the fourth post in our series of understanding how Social Media works and how to tie it into a Digital Marketing Strategy. The first post Into to Digital Marketing and Social Media addressed... Read more.
Social Media Research: Know What Works
Social Media Research: Know What Works This is the third post in our series of understanding how Social Media works and how to tie it into a Digital Marketing Strategy. The first post Into to Digital Marketing and Social Media... Read more.
Social Media Research: Know Thyself
This is the second post in our series of understanding how Social Media works and how to tie it into a Digital Marketing Strategy. The first post Into to Digital Marketing and Social Media addressed the subject of Should my... Read more.
Digital Marketing & Social Media Series
Digital Marketing and Social Media The world of Social Media has changed over the years. What has its roots in simply befriending someone or following a brand has turned into a multifaceted and ever-evolving, incredibly powerful marketing tool. This entire... Read more.
The Secret to Ensuring Your Amplified Content Isn’t Just Click Bait
The places we spend our time on the internet these days (ahem, Facebook) are rife with junk to keep us entertained while we should be doing something else. “She Did This and You’ll Never Believe What Happened Next” and “Top... Read more.
Google+ the Silent Victor
Why Google+ is Worth Your Time I recently led an in-house “lunch and learn” about Google+. I know what you’re saying, “Wait a minute … Google+ is still around? And marketers actually give attention to it?” Well, yes and no.... Read more.
