Blog

The hardest part of accountability is admitting when you were the one who waited too long. Accountability is easy to believe in when someone else needs to be...

TL;DR: Most B2B companies can’t tell whether their marketing agency is actually growing the business. That isn’t because the agency is bad. It’s...

People do good work. They have real relationships. They shake hands and agree to send referrals. And yet the referrals never show up consistently. That gap is where a...

I’d be lying if I said AI hasn’t created some anxiety for me. Like a lot of business owners, I’ve had that tight-chest feeling of wondering how fast...

When most businesses think about growth, the conversation usually starts with marketing or increasing their salesforce. And that makes sense. Marketing is essential. It...

There’s a particular kind of Ohio manufacturer that doesn’t need much introduction, at least not in the rooms that matter. You’ve been around long enough that the...

You’ve probably heard stories about Walt Disney and how he approached customer experience. What most people don’t realize is that he didn’t just build theme parks...

By most objective measures, I’m successful. Most people who know me, know our company, or look at what we’ve built would probably say we’ve arrived,...

When our company started in 2006, I was a young entrepreneur working out of my basement. I’ll spare you the full origin story here, but the short version is that I had...

Last Tuesday, I sat in our weekly L10 (a structured, weekly leadership meeting format from the Entrepreneurial Operating System (EOS)) and did something that felt...

Every company talks about results. It’s one of those words that sounds powerful in a meeting or looks good on a website, but it can mean almost anything. For us,...

I used to think leaders got paid for vision. Now I think we get paid for alignment. Not just alignment with goals or metrics, but alignment of people. Talented,...