We hope you’re having some fun this summer ☀️ We know we are! 😂 Tom and Matt faced off in another round of trivia for this edition of the Summer Series!
Aug 14
Running a small business is no small feat. Digital marketing offers a way to level the playing field, allowing small businesses to compete with larger players, reach the right audiences, and grow sustainably, often without a massive budget.
Learn more from Tom’s latest blog post! Click the link in our bio!
Aug 11
AI is incredible. It’s fast, accessible, and genuinely helpful in a thousand different ways. So it’s completely fair to ask, “ If I’ve got tools like this at my fingertips, do I really need to hire a digital marketing agency?”
While AI is powerful, it’s not a replacement for deep expertise, strategic thinking, or the kind of human nuance that makes marketing actually resonate.
Read Cortney’s latest blog post and join in on the conversation (link in bio)
Aug 8
Matt and Tom go head-to-head again in this Summer Series Trivia Game 💪
Who says you can’t have any fun at work 😆
Aug 7
Nothing beats face-to-face time. While we love what digital can do, there’s something powerful about sitting across the table, touring facilities, sharing meals, and deepening the kind of trust that fuels great work.
A few of our team members (Lauren, Kate, Kristi, and Kelly) recently headed to South Carolina to visit with @progreenturf. We’re grateful for the hospitality, the conversations, and the opportunity to keep growing together.
Here’s to more visits, more wins, and more moments like these.
Aug 6
This summer, we’re mixing business with a little bit of friendly chaos in our new Summer Series ☀️ 😎 Each week, watch Matt vs. Tom go head-to-head in trivia battles…with punishments for the loser 👀
Because yes, we’re marketers who love strategy and results…but we’re also big fans of laughs and team fun along the way.
Stay tuned. It only gets more ridiculous from here.
Jul 31
Want to boost your social media presence today? Start with these 3 quick wins:
1️⃣ Refresh your bio – Make sure your “About” sections are current and reflect your brand’s voice and personality.
2️⃣ Plan ahead – Use a scheduling tool like HubSpot, Hootsuite, or Sprout Social to get your content organized and consistent.
3️⃣ Snap new photos – Update your content library with fresh visuals. No fancy equipment needed—your phone works great!
Small steps = big impact. 🙌
Which one will you tackle first?👇
Jul 30
Every quarter, we hit pause on the daily grind to zoom out and focus on building a better business. It’s a core part of the Entrepreneurial Operating System (EOS), and it’s just as valuable for our team as it is for our clients.
We set quarterly “rocks” (big goals) to improve our internal systems, processes, and collaboration. It’s not just strategic...it’s energizing.
How do you carve out time to work on your business, not just in it? Share your approach in the comments! 👇
Jul 29
Working with the @ncantonlibrary team to bring their new website to life was a true partnership. We’re honored to support a cornerstone of our community!
From research and accessibility to design and integrations, this project was about more than just building a beautiful, user-friendly site—it was about empowering NCPL to better serve their patrons.
Thank you to our neighbors at NCPL for trusting us and for the kind words about our team. It means the world to us!
#locallibraries #websitedevelopment
Jul 28
APV wasn’t tapping into SEO or lead-gen potential. Their best content? Wide open—no form, no follow-up.
We gated long-form content like white papers with simple forms to drive conversions. Then we optimized product category pages—adding search-friendly structure, context, and customer-focused benefits.
The results?
🚀 58% increase in site traffic
🔎 More qualified leads
Jul 23
We consider everyone on our team to be creative in one way or another, whether it`s putting paint to canvas or mouse to computer screen. And it`s time to show that off!
First up: Morgan and her collage art ✂️🖼
Cutting things out of magazines, collecting scraps and memorabilia, and laying them all out on the page is something she finds fun and relaxing. Check out some of her work!
Jul 21
Google is facing real challenges from AI, government regulators, and changing user habits.
Dive into Chris’ glass-half-full approach that balances the threats and challenges with new, real opportunities—on The Academy Podcast! (Link in bio)
Jul 16
We got a special visit from Maureen Ater, President and CEO of @artsinstark! She talked to us about the arts in our community, which are a driving force for innovation, inclusivity, and growth.
Join ArtsinStark in transforming Stark County into a nationally recognized hub of creativity, connection, and opportunity for all! 🎨
Jul 9
From family to fireworks, beaches to baseball, here`s a look at what our team has been up to so far this summer... ☀️🏝⚾️🐶🎆🌊
Jul 8
Our office needed some new decor 🖼️ We decided it would be fun to have each team member take part in painting an abstract art piece to hang in our space for years to come!
Not only did it turn out great but there’s meaning behind it and each person brought their own special touch to it 😊
Jul 7
B2B marketing can hurt your business if you’re not careful. Many business owners think that B2B marketing is about selling a product or service to a consumer. While that’s an end result, it’s a bad marketing strategy 👎
At the end of the day, people buy from people and want to feel connected to the business they’re choosing to buy from. We recently read the book Humanizing B2B by James Trezona and Paul Cash. This was a great resource for us to learn how to do B2B marketing well in 2025 and beyond.
#bookreview #b2b #marketingtips #digitalmarketing
Jul 1
It’s true what they say, history tends to repeat itself. We’re seeing this in the manufacturing space with digital transformation. It can seem very overwhelming to start overhauling your processes and machines with new automation tools. However, you don’t need to replace everything today...it takes time and a good strategy.
Kelly’s recent blog post offers a leadership playbook for manufacturers when it comes to upgrading your processes and tools. Check it out on our website to make sure you’re saving time and money while still staying true to your business.
See the playbook for yourself in Kelly’s new blog post on our website (link in bio)!
Jun 30
We hear (and sometimes use) these terms all the time 👀 So we decided to have some fun with it and laugh at ourselves 🤣
What corporate jargon do you hear all the time?
Jun 26
Have you ever been asked, “How are you not on [insert new social media platform here]?”
It’s tough to watch your competitors post every day on every platform and feel like you’re not doing enough. But the good news? You don’t need to be on every social media platform to reach your target audience and grow your business. Read David’s latest blog post to learn more (link in bio)!
Jun 24
🚨 New website launch! Technical Assurance needed a website that reflected their comprehensive and sustainable services. Our team designed and developed a beautiful website with fast loading screens, updated project portfolios, and easy navigation.
Check it out to see it for yourself: https://technicalassurance.com/
Jun 20
Qualified traffic is the fuel that drives conversions, leads, and sales. So, how do you get in front of high-intent users right now?
Read Kate’s latest blog post for some insight (link in bio)!
Jun 19
@meyer.aebischmidtgroup needed a dealer website to match the caliber of their industry-leading snow and ice control products and customer service. This design and functionality is sure to clear the path for new relationships and growth. Check it out!
https://meyerdealers.com/
Jun 18
Having a hybrid work model means our team members only get to see certain sides of us. So we decided to bring in some random items from our home to learn more about each other 🤣
And making each other laugh is always a bonus 😆
Jun 17
How do you know if hiring a digital marketing agency is right for you? What kind of budget will you need and what return on your investment can you expect?
Tom lays out 7 signs you should look for to know when it’s time to partner with a digital marketing agency. He also gives a few tips on how to select the right one for your type of business.
See it for yourself in our latest blog post (link in bio)!
Jun 11
