Email Marketing

We believe that once you get someone to visit your website that you shouldn’t miss a chance to gather some contact information and build a relationship with email marketing.

Email_MarketingStaying “top-of-mind” when your potential client is ready to purchase is a key ingredient to effective online marketing. But it takes more than an email account and Outlook to do it right.

Let us manage your email marketing:

There are many email marketing services available that cover the spectrum of available options. Most provide you with the tools you need such as software and the ability to manage your lists, but few provide the beginning to end, hands-on-service and expertise that a busy business owner needs to effectively engage their customers. At Sanctuary Marketing Group we’ll not only provide you with the software and systems to get the job done, we’ll manage the job for you so you know that your email marketing is designed, built and delivered by professionals.

Manage your own email marketing:

If you’re interested in doing it yourself we can provide our all-in-one email marketing software that we call Subscriber Manager. Our software includes everything you need to create, send, deliver, track and profit from email marketing – but it doesn’t stop there. It also includes powerful tools to completely automate your follow up marketing and customer feedback loops too: Follow up with prospects automatically using autoresponders. Send a series of personalized email messages to new leads at intervals you define. It’s like having your own dedicated sales team working for you around the clock.

Below is a example of the administrative interface and a sampling of some of the main features that you have access to with a Subscriber Manager subscription. Not interested in managing an email marketing campaign yourself? Need a custom email newsletter or a template? Just let us know. We can help with anything that you need to make your email marketing campaigns a success!

Please contact us today for more information about how Subscriber Manager and Sanctuary Marketing Group can help you utilize the power of email marketing.

More Information/Features:

Follow up with prospects automatically using autoresponders. Send a series of personalized email messages to new leads at intervals you define. It’s like having your own dedicated sales team working for you around the clock.

Optimize your email click thru rates with split testing. Send a few variations of your email to a sample of your list and have the best performing one sent to the rest automatically.

Automate your list management with triggers. Automatically convert leads to opportunities when they open a specific email, remove inactive leads from your list or even send a follow up email when a particular link is clicked – automatically.

Keep your lists clean and up to date with automated bounce processing. Invalid email addresses can be removed from your list automatically based on “smart bounce rules”, helping keep your deliverability rate high.

See the complete activity of a lead with event logging. Every time a lead opens your email, clicks a link or performs any other activity, it’s logged against their history making it easy for you sales team to qualify their desire to purchase.

Solicit and track feedback with surveys. Using the drag & drop editor you can create customized surveys and feedback forms which you can link to from your email campaigns or autoresponders and then blast to your list in minutes.

Personalize your customer relations. Studies have shown that people respond better to emails that actually address them via their first name. Subscriber Manager allows you to capture your subscribers first name, last name, age, salary — even their shoe size — when they signup to your mailing list. You can then use these fields in your email to deliver personalized content.

Send any type of email communication. Newsletters, special offers, follow-up emails, member notices, customer service announcements, affiliate emails, invitations — anything!

Improve sales and increase revenue. Selling a product or service from your website? Why not use Subscriber Manager to send a series of follow-up autoresponders to your potential customers after they signup for your newsletter? You could send them a free whitepaper, more information on your products, or even a “subscriber-only” discount. Your imagination and creativity really are the only limits!

Build trust with your subscribers and customers. One of the most import steps in the buying process is to establish trust with your visitors. By starting your own weekly or monthly newsletter, you’re establishing your website as a credible source of information, which helps your visitors build up their trust in you.

Unlimited number of subscribers and lists. Create hundreds or even thousands of mailing lists and either import your existing subscribers or use Subscriber Manager to automatically create a subscription form for your web site.

Complies with email laws. Subscriber Manager includes powerful permission features, such as double opt-in confirmation and one-click unsubscribe which puts you in control of your email marketing campaign.

And there’s a lot more. Please contact us to access a demo and or more information!