Content marketing is a core component of any digital marketing strategy. No matter what it is you are trying to promote, or what audience you are trying to target, content plays a key role in your approach. With that said, success is not guaranteed—you’ll need a smart strategy to see your efforts pay off in the long run.
To help you formulate a content marketing strategy for your small business, Chris Auman will touch on five key components that you would be wise to feature. If you are able to incorporate all five of these elements into your strategy, you should be well on your way to seeing impressive results.
About Chris Auman
Chris Auman is a veteran digital marketer with over 25 years of experience in the trenches. As Sanctuary’s founder and Managing Partner, Chris has successfully guided online marketing efforts for companies large and small. Through his extensive and wide-ranging experience with design, development and marketing, Chris is able to come to the table and solve problems from all angles, continually delivering profitable results for our clients. Learn more about Chris Auman and connect with him here.
Do you need a partner to help you with your PPC and SEO? The Academy is a service of Sanctuary and we can help you with all your digital marketing needs. We’d love to chat with you about how we can help you grow your business. Learn more about our digital marketing services here.
Sanctuary, a digital marketing agency based in North Canton, Ohio, helps companies grow their businesses by developing and executing end-to-end marketing strategies. We believe in partnering with purpose to create and execute powerful marketing strategies accountable to measurable results.
We partner with you to build custom websites and use marketing tactics such as search marketing, social media and email to drive leads and sales for your business. Our team comprises highly experienced and creative specialists in a range of digital marketing disciplines, from marketing strategy and execution, writing, visual design and development to social marketing, user experience design, analytics and more.
We’ve been guiding passionate, thriving businesses like yours that serve owners, employees and communities since 2006. Learn more.
Most Popular Articles
Seeing Favicons in Your Google Search Results? Here’s Why…
Have you noticed anything different in your Google Search results lately? Google added tiny favicon icons to its organic search results in January. It was…
Podcast Episode 29 – Growing a family business – A discussion with Josh Hostetler
Audio version: Video version: Today we’re going to be chatting with Josh Hostetler to learn how he made the jump from working in corporate finance…
Podcast Episode 28 – SEO for local businesses (Part 5) Offsite Local SEO Optimization
Today on the Academy we’re presenting episode 5 of our series on SEO for local businesses. Are you in charge of marketing a business that serves…