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Podcast Episode 24 – SEO for local businesses (Part 1)

Today on the Academy we’re going to begin a series on how businesses that provide services to a specific local region, can position themselves better online.

There are specific things that you need to do to even get on the radar and many more that will help you rise above the competition.

Are you thinking about starting a business that serves a specific town, city, or local region? Would you like to be found online when people search for what you do? Then this podcast series is for you.

Even if you’ve already established your business and you haven’t done a lot to increase your online visibility, there is still a lot that you can do. I’ll try to guide you to the things that will make the biggest impact in this series.

Getting found online if you’re a local business is extremely important. It doesn’t happen automatically. Google is smart, but if you don’t do all the right things, they’re not going to know that you exist.

In this episode, you’ll learn the basics of how you can establish a solid foundation for a local SEO campaign and ensure that you’re doing everything correctly.

Many of the recommendations presented in this episode are geared toward totally new businesses. But if you’re marketing an established business and have the option to implement a change that helps solidify the base, then don’t hesitate. Many of these tips can make or break a successful campaign.

So let’s get started building your foundation.

Related episodes in this series

Episode 25 – SEO for local businesses (Part 2) Google Business Listing Basics

Episode 26 – SEO for local businesses (Part 3) Google Business Listing Advanced Recommendations

Episode 27 – SEO for local businesses (Part 4) Onsite Local Optimization Techniques

Episode 28 – SEO for local businesses (Part 5) Offsite Local Optimization Techniques


About Sanctuary

Do you need a partner to help you grow your business? The Academy is a service of Sanctuary and we can help you with all your digital marketing needs. We’d love to chat with you about how we can help you grow your business. Learn more about our digital marketing services here.

Sanctuary, a digital marketing agency based in North Canton, Ohio, helps companies grow their businesses by developing and executing end-to-end marketing strategies. We believe in partnering with purpose to create and execute powerful marketing strategies accountable to measurable results.

We partner with you to build custom websites and use marketing tactics such as search marketing, social media and email to drive leads and sales for your business. Our team comprises highly experienced and creative specialists in a range of digital marketing disciplines, from marketing strategy and execution, writing, visual design and development to social marketing, user experience design, analytics and more.

We’ve been guiding passionate, thriving businesses like yours that serve owners, employees and communities since 2006. Learn more.

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About Chris Auman:

Chris Auman is a veteran digital marketer with over 25 years of experience in the trenches. As Sanctuary’s founder and President, Chris has successfully guided online marketing efforts for companies large and small.

Learn more about Chris.

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