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Website design – How to choose the right company

Here’s the big question – how do you make a good choice when setting out to choose a website design company? Below are some of the top things to consider:

Experience and Relevant Services

The company that you choose for web design should first and foremost be a company with a long history of developing, and even more importantly, marketing websites. You can ask them straight up about how long they’ve been in business, what experience their key employees have and how this experience will benefit you.

The services the company offers should also be considered because there are many companies that dabble in “web site design” but are not experienced specialists. At Sanctuary Marketing Group we specialize in website development and online marketing – this is what we do. This is all we do. Our services encompass everything you need to succeed online from the point where you register your domain name to making sure that you have a plan in place to market your new website. We are simply a one-stop-shop for your online marketing needs.

Talent and Relevant Skills

Building an effective website is more than just designing a pretty presentation. Of course the look-and-feel of your website is important in making a good first impression but there is more to it than that. Talent is intertwined with experience and it encompasses everything from having a flair for design to knowing how to write valid html code and how that code should be optimized for the search engines.

A good website design company should also have knowledge about how to market your new website online. That includes the basics like proper search engine optimization, but it should also encompass concepts like on-site factors to make sales and retain customers, how to leverage new technologies like social media and how to maximize online marketing tools like email marketing, pay-per-click campaigns and ideally a strong working knowledge of how to get you properly ranked in the search engines.

Service and Support

Getting the support and service that you need from your web developer is very important. Everyone has heard stories where a company outsourced their website overseas or they had Bob’s son-in-law design the website in his spare time. Usually this type of relationship ends in hassles and delays – possibly, you find yourself left in the dark as the developer disappears off the face of the earth.

Sanctuary Marketing Group has been around for a long time and we support over 100 clients – some very large local and national companies. So, we’ll be here for you, now and into the future. You’ll have direct email and phone numbers to the people that do the real work.


Price is always a concern for every business owner – especially if you’re just starting out. Searching for the best price is important but be aware that you’ll usually get what you pay for – especially in the web development industry. There will always be someone out there that will work for less money. But will they have the experience, services, talent, skills and service that you need to properly support you online?

At Sanctuary Marketing Group we try to provide the best service, the highest quality design, an all-inclusive marketing plan, consulting and the best support possible at a price that allows us to do great work for our clients. We want you to succeed online. That is the bottom line.

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About Chris Auman:

Chris Auman is a veteran digital marketer with over 25 years of experience in the trenches. As Sanctuary’s founder and President, Chris has successfully guided online marketing efforts for companies large and small.

Learn more about Chris.

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