Today on the Academy we’re going to be giving you a summary of the book Traction by Gino Wickman. This is part 3 in the series that should wrap up our summary. So if you haven’t heard parts 1 and 2, head over there now to start from the top. In summary, The book outlines a blueprint called The Entrepreneurial Operating System that’s designed to help you structure and run things in a way that takes your business to the next level.
When I first started our company Sanctuary, I did what needed to be done to get things done. I was flying by the seat of my pants, just trying to survive. Honestly, I couldn’t see the forest for the trees because I just took what came at me on a daily basis and just put my head down and worked hard to get all the work done. I did marketing and sales. I provided writing and design services. I even did the billing and accounting. I was also the computer tech and the guy who unclogged the printer when it acted up.
But this is not the way to run a business. When you’re just getting started, you do what has to be done. But as your business matures you should be looking to slowly elevate above things and work to provide more structure, systems, and processes. EOS, The Entrepreneurial Operating System can help you to do just that.
Listen to previous episodes:
An overview of Traction and EOS (Part 1)
An overview of Traction and EOS (Part 2)
About Sanctuary:
Do you need a partner to help you with your website or digital marketing strategy and execution? The Academy is a service of Sanctuary and we can help you with all your digital marketing needs. We’d love to chat with you about how we can help you grow your business. Learn more about our world-class digital marketing and website design services.
Sanctuary, a digital marketing agency based in North Canton, Ohio, helps companies grow their businesses by developing and executing end-to-end marketing strategies. We believe in partnering with purpose to create and execute powerful marketing strategies accountable to measurable results.
We partner with you to build custom websites and use marketing tactics such as search marketing, social media and email to drive leads and sales for your business. Our team comprises highly experienced and creative specialists in a range of digital marketing disciplines, from marketing strategy and execution, writing, visual design and development to social marketing, user experience design, analytics and more.
We’ve been guiding passionate, thriving businesses like yours that serve owners, employees and communities since 2006. Learn more.
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