Today on the Academy we’re going to be giving you a summary of the book Traction by Gino Wickman. This is part 3 in the series that should wrap up our summary. So if you haven’t heard parts 1 and 2, head over there now to start from the top. In summary, The book outlines a blueprint called The Entrepreneurial Operating System that’s designed to help you structure and run things in a way that takes your business to the next level.
When I first started our company Sanctuary, I did what needed to be done to get things done. I was flying by the seat of my pants, just trying to survive. Honestly, I couldn’t see the forest for the trees because I just took what came at me on a daily basis and just put my head down and worked hard to get all the work done. I did marketing and sales. I provided writing and design services. I even did the billing and accounting. I was also the computer tech and the guy who unclogged the printer when it acted up.
But this is not the way to run a business. When you’re just getting started, you do what has to be done. But as your business matures you should be looking to slowly elevate above things and work to provide more structure, systems, and processes. EOS, The Entrepreneurial Operating System can help you to do just that.
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