Podcast Episode #106 – Digital Marketing Maturity

Digital marketing keeps advancing, sometimes at a pace that feels impossible to keep up with. I know it feels extremely difficult for me, and it’s what I do for a living. Inside most organizations, the maturity level of their marketing systems isn’t moving fast enough. It’s hard, and that gap creates problems. It slows growth. It leads to scattered activity. It makes results feel unpredictable, even when people are working hard every day.

Smart Insights recently published new research, and the numbers make this really clear. Nearly half of all businesses are still sitting at Levels 1 or 2 on a digital maturity scale of five. That’s a big deal. Because those lower levels are where a lot of energy gets spent without much direction. You see teams posting on social, running ads, writing emails, building landing pages… but it’s not always connecting. It’s like everyone is rowing, but nobody is in sync or in agreement on the destination.

Today, let’s look at 3 takeaways that might help you take the next step in your digital marketing strategy.

About Sanctuary:

Do you need a partner to help you with your ⁠⁠⁠⁠website or digital marketing strategy and execution? The Academy is a service of Sanctuary and we can help you with all your digital marketing needs. We’d love to chat with you about how we can help you grow your business. Learn more about our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠digital marketing services here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

Sanctuary, a digital marketing agency based in North Canton, Ohio, helps companies grow their businesses by developing and executing end-to-end marketing strategies. We believe in partnering with purpose to create and execute powerful marketing strategies accountable to measurable results.

We partner with you to build custom websites and use marketing tactics such as search marketing, social media and email to drive leads and sales for your business. Our team comprises highly experienced and creative specialists in a range of digital marketing disciplines, from marketing strategy and execution, writing, visual design and development to social marketing, user experience design, analytics and more.

We’ve been guiding passionate, thriving businesses like yours that serve owners, employees and communities since 2006. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

Sound intriguing? Let’s jump into it.

SUBSCRIBE TO OUR PODCAST