Today on the Academy I thought we could spend a little more time talking about yearly planning since we’re approaching the end of the year. If you don’t actually have a yearly planning session at your company, it’s understandable. It’s the end of the year, work has been building up, and you’re just trying to get things done and settled before taking a little time off for the holidays.
Yearly planning is important though. It’s your opportunity to take some time and give yourself permission to stop working in the business and work on the business. In this episode, we’re going to talk specifically about running the 2nd-day agenda of your annual planning meeting with the leadership of your company. If you haven’t listened to part one of this series I encourage you to head over there now.
Taking the time to work on your business, instead of constantly working so deeply “in” the business can be highly valuable. Especially at the end of the year when you have an opportunity to rise above the day-to-day work and identify what went well, or what went wrong throughout the year, and then make an effort to do things that improve and move the company, and your team, beyond the status quo, come the new year.
This podcast series is all about making sure that you carve out time to do these meetings. Then you need to add some structure to your meetings. High-level planning meetings without structure can lead to a lot of unproductive swirling and distractions at best. At worst you’ll just get pulled down into a completely unproductive spiral, that’s just a waste of time.
To help you run great meetings, I’m going to recommend again that you check out The Entrepreneurial Operating System, or EOS, from the great book Traction by Gino Wickman. I’ve covered this before in a previous episode if you’d like to explore a system to run your business. But today I’d like to briefly summarize the second-day agenda for your annual planning meeting that the author recommends. Then I’ll sprinkle in a little advice and specifics about what we’ve done and learned as a team after years of following the recommended 2-day agenda.
About Sanctuary:
Do you need a partner to help you with your website or digital marketing strategy and execution? The Academy is a service of Sanctuary and we can help you with all your digital marketing needs. We’d love to chat with you about how we can help you grow your business. Learn more about our world-class digital marketing and website design services.
Sanctuary, a digital marketing agency based in North Canton, Ohio, helps companies grow their businesses by developing and executing end-to-end marketing strategies. We believe in partnering with purpose to create and execute powerful marketing strategies accountable to measurable results.
We partner with you to build custom websites and use marketing tactics such as search marketing, social media and email to drive leads and sales for your business. Our team comprises highly experienced and creative specialists in a range of digital marketing disciplines, from marketing strategy and execution, writing, visual design and development to social marketing, user experience design, analytics and more.
We’ve been guiding passionate, thriving businesses like yours that serve owners, employees and communities since 2006. Learn more.
Most Popular Articles
Seeing Favicons in Your Google Search Results? Here’s Why…
Have you noticed anything different in your Google Search results lately? Google added tiny favicon icons to its organic search results in January. It was…
Business Growth and Digital Marketing News & Tips 11-17-24
Are you encouraging and rewarding innovation? Lee Cockerell is the former Executive Vice President of Operations at Walt Disney World. A lover of traditional red…
Business Growth and Digital Marketing News & Tips 11-27-24
A culture of gratitude "Feeling gratitude and not expressing it is like wrapping a present and not giving it." – William Arthur Ward Beyond being…