SEO

Local search ranking factors (Distilled down for consumption)

What does it take to rank locally? Just like traditional SEO there are potentially hundreds or even thousands of factors that combine together and influence…

The benefits of getting listed on Acxiom

Acxiom is one of the largest data distributors online and one of the only services that actually charges a fee. Is the cost worth it?…

Keyword Research for a Local Business

Keyword research is essential to SEO, but I'm often challenged by the fact that it's hard to get good local information for a local key-phrase…

20 ways to take your local search rankings to the next level (Part 2)

This is part 2 of a two-part post covering ways to improve your SEO and local search rankings. In part 1 we focused on the…

20 ways to take your local search rankings to the next level (Part 1)

In a video and comments regarding local search rankings and SEO, Jeremy Sussman of Google Maps described Google’s local algorithm as having three main parts:…

How to check what search terms are being used by potential local clients

Research is an important part of effective local optimization and SEO. At the base level you need to know if it's worth your time and…

Why links are important and the right way to build them

This week we're talking about links and why they're so important to SEO. Yes, it might be a dry subject BUT it's a critical part…

4 ways to promote your business locally in the search engines

For many local, small businesses it’s essential that you’re found when local people search for what you do. It doesn’t happen magically though. Search engines…

The local search ecosystem

Optimizing for local search and SEO is important and it involves much more than just building a website. The following infographic shows the top ways…

SEO: What Is Your Domain Authority?

If there is a single metric that you should be focusing your link building and SEO efforts on, it is your domain authority. But, if…

The Power of Customer Reviews in Local Searches

If you are trying to boost search engine optimization for the new day, there are some things that you need to change. In the past,…

The 411 on 301 and Rel=Canonical Tags

If the title has you scratching your head you may not be as nerdy as us, at least not yet. Luckily those who are not…

Increasing Your Site Traffic by 45% with Bing Webmaster Tools

I know, I know...when it comes to online searches, it is no secret that Google dominates. In fact, recent reports indicate that Google owns 66%…

5 Content Factors Which Determine SEO Success

Learning how to use SEO or Search Engine Optimization correctly will enable you to have success with it. Like any tool, knowing how to use…

Will Siri Forever Change Your SEO Strategy?

Before you can begin to understand an answer to this SEO question, you should be sure you are familiar with what Siri is. Siri is…