Articles
guide-to-content-marketing

An Introduction to Inbound content marketing

Content marketing is the art of creating and sharing valuable, relevant, and compelling content to attract, engage, and ultimately convert your audience into loyal fans…

News
The Academy - Newsletter 030722

Business Growth and Digital Marketing News & Tips 5-7-23

As you review form submissions for the month, have you noticed an uptick in fake form fills or submissions that are clearly from bots? It’s…

Articles
thriving-business-how-to

How to Build a Business That Survives and Thrives

Building a business is hard work. The rewards can be many, of course, but no one should expect it to be easy. If you are…

Podcasts
Podcast-AI-Content-Creation-lrg

Podcast Ep. #66 – Marketing Content Creation: Leveraging A.I. for Greater Quality and Efficiency (Part 3)

Today on the Academy we’re going to continue our series about how to use A.I. (Artificial Intelligence) to jumpstart and improve your marketing content. As…

News
The Academy - Newsletter0321

Business Growth and Digital Marketing News & Tips 4-24-23

Another conversion in the books! But what is it worth to you? By conversion, we mean any action that you would like a customer or…

Podcasts
Podcast-AI-Content-Research-Strategy-Audience-lrg

Podcast Ep. #65 – Marketing Content Creation: Leveraging A.I. for Greater Quality and Efficiency (Part 2)

Today on the Academy we’re going to continue our series about how to use A.I. (Artificial Intelligence) to jumpstart and improve your marketing content. If…

News
The Academy - Newsletter040422

Business Growth and Digital Marketing News & Tips 4-9-23

As a small business owner, it may be tempting to think of yourself and the business as one and the same – the person is…

Podcasts
Podcast-AI-Greater-Quality-Efficiency-lrg

Podcast Ep. #64 – Marketing Content Creation: Leveraging A.I. for Greater Quality and Efficiency (Part 1)

Today on the Academy we’re going to kick off a series about how to use A.I. (Artificial Intelligence) to jumpstart and improve your marketing content.…

Articles
an-overview-of-eos

How to Grow and Succeed with EOS – The Entrepreneurial Operating System

Systems are everything in business. While it might be tempting to just run your business through sheer hard work and effort, that won’t always get…

News
The Academy - Newsletter8

Business Growth and Digital Marketing News & Tips 3-27-23

Are you familiar with your average cost-per-conversion or cost-per-lead? Knowing how much it takes to acquire a new customer is an important consideration in your…

News
The Academy - Newsletter9

Business Growth and Digital Marketing News & Tips 3-12-23

A website audit can be thought of as an overall review of everything that contributes to the health of your site. Just like a financial…

Podcasts
Revenue growth with Inbound Service

Podcast Ep. #63 – How the service function of your business can help you grow revenue

Today's customer is extremely powerful. They're armed with knowledge from technology, social media, review sites, and access to reams of information and data. They have…

Podcasts
Instagram-secrets-tips

Podcast Ep. #62 – Growth with Instagram – Foundational tips and secrets – Part 2

Today on the Academy we’re going to be talking again about Instagram. We're diving into part 2 of our series that's designed to help you…

News
The Academy - Newsletter 1922

Business Growth and Digital Marketing News & Tips 2-28-23

It’s never easy to close sales when sending out messages to strangers cold. Will they welcome your email message? Will they get annoyed and immediately…

Podcasts
Growth with Instagram - Foundational tips and secrets

Podcast Ep. #61 – Growth with Instagram – Foundational tips and secrets

Today on the Academy we’re going to be talking about Instagram. As a marketer and business owner during the day and an artist in my…