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Speak the Language of the Consumer: Application vs. Product Marketing
By Tom Murphy - Online Marketing Strategist, Sanctuary Marketing Group Now in the year 2011, it’s a pretty safe bet that nearly every company has…
In a Crowded Market, You Either Lead or Get Swallowed: Increasing Traffic for the Senior Housing Market
A website is supposed to do two main things: educate and make a sale. It is simple, beautiful, almost elegant in its way. Some sites…
Six Steps to Transform Your Digital Marketing Efforts in 90 Days
As business leaders, we're all working to increase sales. Given the confidence and a practical approach, we'll invest the time and resources on those activites…
Keyword Research Using Google Insights for Search
It can't be overstated, keywords are extremely important as you build and execute your SEO and digital marketing strategy. The right keywords allow you to…
What a basic Search Engine Optimization can get you
We've been doing a lot of work lately around Ohio with new website clients that want us to help them rank better in the search…