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SEO
An effective link building strategy
I'm a huge proponent of building links through developing great content. We've had tremendous success generating traffic and links for our clients using this tactic…
Why Local SEO can be hard
It should be said before you begin a local SEO campaign, successful local SEO can be HARD. As with all good things in life, your…
Why Local Search Engine Optimization is Important for Small Businesses & Marketers
When you need a local service, what's your first course of action? Most people these days would say that they hop on their computer and…
Local Search – Analysis of how consumers find what they need
For consumers, local search is a near-daily ritual – 4 in 10 individuals use local search once a day, while two-thirds use local search at…
Marketing Strategy: ‘Blog for Business’ or ‘Dial for Dollars?’
I recently took part in a very lively discussion on LinkedIn where someone posed the question: For a small company, are cold calls effective? Well this…
Local Business Listings Distribution Online – How to get it done right
"Every month, online consumers perform over 3 billion local searches online for nearby products and services." - Neustar Author's Note: This article is about why…
Local Search Marketing
Local Search Marketing is becoming more and more important. As a small business you're probably saying "yes, it's always been important". But I'm talking about…
Setting up multiple fake offices to get Google listings – Hades Awaits my friend
[caption id="attachment_250" align="alignright" width="168"] Image credit and tutorials here. Pretty kick ass image, No? http://tinyurl.com/cx8kys[/caption] You may be tempted to try and setup multiple fake…
The Big List of Local SEO’s (Hat tip to Mike Ramsey)
I recently met Mike Ramsey (Briefly) at the GetListed.org Local University (#LocalU) in New York City. I don't know Mike and I would hesitate to…
Local search ranking factors (Distilled down for consumption)
What does it take to rank locally? Just like traditional SEO there are potentially hundreds or even thousands of factors that combine together and influence…
The benefits of getting listed on Acxiom
Acxiom is one of the largest data distributors online and one of the only services that actually charges a fee. Is the cost worth it?…
Keyword Research for a Local Business
Keyword research is essential to SEO, but I'm often challenged by the fact that it's hard to get good local information for a local key-phrase…
20 ways to take your local search rankings to the next level (Part 2)
This is part 2 of a two-part post covering ways to improve your SEO and local search rankings. In part 1 we focused on the…
20 ways to take your local search rankings to the next level (Part 1)
In a video and comments regarding local search rankings and SEO, Jeremy Sussman of Google Maps described Google’s local algorithm as having three main parts:…
How to check what search terms are being used by potential local clients
Research is an important part of effective local optimization and SEO. At the base level you need to know if it's worth your time and…
