Articles
podcast-advice-after-50-episodes

Advice for Starting Your Own Podcast

A podcast is a great way to connect with an audience. It doesn’t matter if that audience is big or small, you can effectively use…

News
News-Featured-Image

Business Growth and Digital Marketing News & Tips 6-25-23

"To everything turn, turn, turn; There is a season turn, turn, turn" The Byrds may not be talking about marketing or seasonal businesses, but they…

News
The Academy - Marketing Newsletter2

Business Growth and Digital Marketing News & Tips 6-11-23

Forget “hot girl summer” — we’re advocating for “big budget summer” in which business owners take charge of and optimize their digital marketing budgets. Do…

Podcasts
Podcast-Content Marketing-3-lrg

Podcast Ep. #69 – From Leads to Loyalty: Harnessing Content Marketing for Marketing, Sales, and Service (Part 3)

Today on the Academy we’re going to continue talking about Content Marketing and wrap up part 3 in this series. For those who are not…

Podcasts
Podcast-Content Marketing-2-lrg

Podcast Ep. #68 – From Leads to Loyalty: Harnessing Content Marketing for Marketing, Sales, and Service (Part 2)

Today on the Academy we’re going to continue talking about Content Marketing. For those who are not familiar with the term or why it might…

News
The Academy - Newsletter053122

Business Growth and Digital Marketing News & Tips 5-21-23

At its core, content marketing is about providing a unique and unforgettable experience for your customers. It’s like hosting a dinner party at your home…

Podcasts
Podcast-Content Marketing-1-lrg

Podcast Ep. #67 – From Leads to Loyalty: Harnessing Content Marketing for Marketing, Sales, and Service (Part 1)

Today on the Academy we’re going to be talking about Content Marketing. For those who are not familiar with the term or why it might…

Articles
guide-to-content-marketing

An Introduction to Inbound content marketing

Content marketing is the art of creating and sharing valuable, relevant, and compelling content to attract, engage, and ultimately convert your audience into loyal fans…

News
The Academy - Newsletter 030722

Business Growth and Digital Marketing News & Tips 5-7-23

As you review form submissions for the month, have you noticed an uptick in fake form fills or submissions that are clearly from bots? It’s…

Articles
thriving-business-how-to

How to Build a Business That Survives and Thrives

Building a business is hard work. The rewards can be many, of course, but no one should expect it to be easy. If you are…

Podcasts
Podcast-AI-Content-Creation-lrg

Podcast Ep. #66 – Marketing Content Creation: Leveraging A.I. for Greater Quality and Efficiency (Part 3)

Today on the Academy we’re going to continue our series about how to use A.I. (Artificial Intelligence) to jumpstart and improve your marketing content. As…

News
The Academy - Newsletter0321

Business Growth and Digital Marketing News & Tips 4-24-23

Another conversion in the books! But what is it worth to you? By conversion, we mean any action that you would like a customer or…

Podcasts
Podcast-AI-Content-Research-Strategy-Audience-lrg

Podcast Ep. #65 – Marketing Content Creation: Leveraging A.I. for Greater Quality and Efficiency (Part 2)

Today on the Academy we’re going to continue our series about how to use A.I. (Artificial Intelligence) to jumpstart and improve your marketing content. If…

News
The Academy - Newsletter040422

Business Growth and Digital Marketing News & Tips 4-9-23

As a small business owner, it may be tempting to think of yourself and the business as one and the same – the person is…

Podcasts
Podcast-AI-Greater-Quality-Efficiency-lrg

Podcast Ep. #64 – Marketing Content Creation: Leveraging A.I. for Greater Quality and Efficiency (Part 1)

Today on the Academy we’re going to kick off a series about how to use A.I. (Artificial Intelligence) to jumpstart and improve your marketing content.…