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About Chris Auman
Business Growth and Digital Marketing News & Tips 07-18-25
The way people find information online is already changing fast, and that change is accelerating. If your business depends on being discovered through Google or…
Podcast Episode #97 – How AI Agents and Engineers Are Changing the Way We Work
Today, we’re diving into a topic that used to feel like science fiction — but it’s already reshaping how businesses operate: AI agents and the…
Business Growth and Digital Marketing News & Tips 06-27-25
AI isn’t just hype—it’s becoming the engine behind smarter, more efficient, and more competitive businesses. While manufacturers are seeing some of the biggest gains, the…
Marketing Brief: Finding Our Place
Lately we've all heard rumblings that AI is coming for our jobs. But, as history has shown, change has always happened throughout history, and humans…
Business Growth and Digital Marketing News & Tips 06-06-25
Today, let's discuss how Google’s dominance in search is being tested and why we should all understand the challenges they face.If you've seen the recent biopic…
Podcast Episode #96 – The Evolution of Google and Search Marketing – Part 2
Today we’re picking up where we left off. Last time, we took a hard look at the shifting search landscape and how Google—after decades of…
Marketing Brief: How The Times They Are A-Changin’ with Google
NOTE: Stay tuned for an upcoming podcast where we’ll dive into the potential upside of all the changes happening at Google—and what it might mean…
Podcast Episode #95 – The Evolution of Google and Search Marketing – Part 1
For years, Google has been the primary gateway to the internet. If you wanted to be found, you needed to rank. But today, that dominance…
Marketing Brief on Marketing Innovation
Marketing is evolving faster than ever, and three recent innovations are pushing the boundaries of what’s possible. These aren’t just emerging trends—they’re live, active shifts…
Business Growth and Digital Marketing News & Tips 05-18-25
Today, let's discuss how Google’s dominance in search is being tested and why we should all understand the challenges they face. AI tools and shifting user…
Podcast Episode #94 – A Business Case for Supporting The Arts In Our Community
Today, I want to step beyond our usual business growth topics. I want to challenge every community leader to consider something a little more abstract.…
Marketing Brief: The Future of Google
AI tools and shifting user habits are reducing reliance on traditional Google search. Antitrust actions threaten Google’s advertising dominance. Users are turning to a wide…
Marketing Brief: SEO, AEO and GEO
NOTE: Check out our podcast episode that explores these concepts in more detail! What's the difference between SEO, AEO, and GEO? Traditional SEO is still…
Podcast Episode #93 – An Exploration of SEO, AEO and GEO
Today, let's talk about how AI is changing how people search, get answers, and make purchasing decisions, creating major challenges for marketers. Traditional SEO alone…
Business Growth and Digital Marketing News & Tips 05-04-25
We recently attended the Persistent Leadership Conference last week, presented by Leadership Stark County. The day was full of great advice, exercises, and discussions from a…
