Working with clients to help them grow their business. Seeing the results of a really well executed digital marketing campaign. Learning what works -- and what doesn't. Better yet, I love learning from our team of really smart, really creative digital marketing experts. I'm amazed every day by the great work, great thought, and mountains of energy coming generated by our team. Working with great people is the best part of my job.
Kelly Brown has 25+ years of experience leading entrepreneurial organizations. As Managing Partner, Kelly has had the opportunity to serve a leadership role in every functional division of the organization spanning business strategy and development, marketing, finance, human resources, customer service, fulfillment, information technology and publishing production. He’s driven by, and constantly steers our efforts towards, working with clients to help grow their businesses. He loves seeing the results of a really well-executed digital marketing campaign, learning what works and what doesn’t along the way.
Kelly joined Sanctuary after serving 10 years as the Chief Operating Officer and Marketing Director of Communication Resources, Inc, and working with a myriad of other start-ups and local initiatives. Kelly is also a CPA. While he no longer practices public accounting and feigns ignorance when asked for tax advice, he does know his debits from his credits and is a whiz when it comes to P&Ls and spreadsheet analysis.
While not boring readers to tears with his self aggrandizing anecdotes of past accomplishments, Kelly loves to read, hang with his dogs, Oscar and Bubba, play with his many cliche’d Star Wars ‘collectibles’ and ‘run’ half-marathons at an embarrassingly slow rate of 11-12 min miles. Kelly’s married to a wonderful woman, Heidi, who puts up with all this and is the proud step-father of Morgan, who leads our copywriting department.
He lives in North Canton with his wife, Heidi, and their dogs, Oscar and Bubba.
Strengths: Strategic | Significance | Individualization | Relator | Input
Education: Baldwin-Wallace College & University of Akron - BS Accounting
Fun Facts: Dogs. Travel. Queso.
Fave Quote: “The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood; who strives valiantly; who errs, who comes short again and again, because there is no effort without error and shortcoming; but who does actually strive to do the deeds; who knows great enthusiasms, the great devotions; who spends himself in a worthy cause; who at the best knows in the end the triumph of high achievement, and who at the worst, if he fails, at least fails while daring greatly, so that his place shall never be with those cold and timid souls who neither know victory nor defeat.” —Teddy Roosevelt.
Kelly's Latest Posts and Videos
Calculating Customer Lifetime Value
It should be a business’ goal to extract as much value out of each customer as possible. It’s hard to acquire customers, so you want to do what you can to keep them around over the long run. A good metric to monitor on this topic is customer lifetime value. When you understand how much […]
How to Craft a Business Mission Statement
As a business owner, the list of things you have to do is a long one. There are countless things needed to get the business up off the ground, and the time you need to put into running the business can be overwhelming – especially in the early years. So, where do you fit in […]
Establishing Your Company’s Purpose and Business Goals
It’s easy to overlook the importance of clearly defining the purpose of your company and the goals it is trying to achieve. When you first get started, you are probably more worried about simply making a sale and establishing yourself in the market than anything else. And once the wheels start turning, you quickly get […]