{"id":3238,"date":"2012-02-08T09:09:24","date_gmt":"2012-02-08T09:09:24","guid":{"rendered":"https:\/\/www.sanctuarymg.com\/academy\/?p=3238"},"modified":"2022-04-28T14:51:49","modified_gmt":"2022-04-28T18:51:49","slug":"what-the-heck-is-pinterest","status":"publish","type":"post","link":"https:\/\/www.sanctuarymg.com\/academy\/social-media\/what-the-heck-is-pinterest\/","title":{"rendered":"What the Heck Is Pinterest and Does It Have Any Applications for Inbound Marketers?"},"content":{"rendered":"

With the ever-changing world of the internet it can seem frustrating to try to keep up with what’s new. The problem is that the importance of social media<\/a> networking campaigns are an essential part of your business these days. If they aren’t an essential part of your business, they should be. So now that you finally got your business involved on Facebook<\/a>, Twitter<\/a> and YouTube<\/a>, it is time to look at what other approaches already exist and what new ones are coming on the scene.<\/p>\n

Pinterest<\/a> is one of those sites that are rising in popularity. To understand what Pinterest is, think of it as a pinup board in which your share your interests online. In other words, you pin your interests. The things people find to \u201cpin up\u201d online also come from online sources. So, whether someone wants to stick with a wedding day theme or their favorite handcrafted art, they \u201cpin up\u201d what they find for these topics.<\/p>\n

Are You Pinterested?<\/strong><\/p>\n

Like Twitter or Facebook, members can have followers who may also share things they like. From photos and images to quotes or recipes, one person pins it and others can share. Members share, followers can re-share and all of these pinned items have the potential to be viewed by a large number of people.<\/p>\n

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According to a recent report, well over 700,000 users like Pinterest on Facebook. In fact, by measuring page views between July and October of last year, views had increased by 2,000 percent. These numbers are only expected to continue to climb even as the competition with social media sites grows. Though it may take more work for sites such as this to take hold now, once they do they pretty much establish themselves as part of a person’s lifestyle and daily routine.<\/p>\n

From an SEO standpoint, Pinterest makes the most sense for products that appeal to its largest demographic, women. If your product ties into food, fashion, DIY, travel, home d\u00e9cor or weddings, and can easily fit into giveaways, it could be a great opportunity for your company.<\/p>\n

Pinterest Features:<\/p>\n