{"id":23706,"date":"2026-02-17T11:31:01","date_gmt":"2026-02-17T16:31:01","guid":{"rendered":"https:\/\/www.sanctuarymg.com\/academy\/?p=23706"},"modified":"2026-02-17T11:33:04","modified_gmt":"2026-02-17T16:33:04","slug":"podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness","status":"publish","type":"post","link":"https:\/\/www.sanctuarymg.com\/academy\/strategy\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\/","title":{"rendered":"Podcast Episode #112 &#8211; Foundational Marketing Truths &#8211; Part 1: Clarity Beats Cleverness"},"content":{"rendered":"\n<iframe data-testid=\"embed-iframe\" style=\"border-radius:12px\" src=\"https:\/\/open.spotify.com\/embed\/episode\/4x8UOmIxbvCxFDdIEpOEy0?utm_source=generator\" width=\"100%\" height=\"352\" frameBorder=\"0\" allowfullscreen=\"\" allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\"><\/iframe>\n\n\n\n<p><\/p>\n\n\n\n<p>This week were starting a new series where we\u2019ll focus on one foundational marketing truth at a time. And we\u2019re beginning with this: if people don\u2019t clearly understand what you offer, they won\u2019t buy.<\/p>\n\n\n\n<p>In marketing, we refer to this challenge as positioning. Positioning is the strategic act of articulating exactly how you want to be understood and remembered by a specific audience. Especially in contrast to every other option they could choose.<\/p>\n\n\n\n<p>Positioning is critically important because clarity simply reduces friction that keeps people from committing. When prospective customers immediately understand your relevance and value, decisions happen faster and more consistently.<\/p>\n\n\n\n<p>Ready to hear more? Let&#8217;s jump into it!<\/p>\n\n\n\n<p><strong>About Sanctuary:<\/strong><\/p>\n\n\n\n<p>Do you need a partner to help you with your \u2060\u2060\u2060\u2060website or digital marketing strategy and execution? The Academy is a service of Sanctuary and we can help you with all your digital marketing needs. We&#8217;d love to chat with you about how we can help you grow your business. Learn more about our <a href=\"https:\/\/www.sanctuarymg.com\/\">\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060digital marketing services here\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060<\/a>.<\/p>\n\n\n\n<p>Sanctuary, a digital marketing agency based in North Canton, Ohio, helps companies grow their businesses by developing and executing end-to-end marketing strategies. We believe in partnering with purpose to create and execute powerful marketing strategies accountable to measurable results.<\/p>\n\n\n\n<p>We partner with you to build custom websites and use marketing tactics such as search marketing, social media and email to drive leads and sales for your business. Our team comprises highly experienced and creative specialists in a range of digital marketing disciplines, from marketing strategy and execution, writing, visual design and development to social marketing, user experience design, analytics and more.<\/p>\n\n\n\n<p>We\u2019ve been guiding passionate, thriving businesses like yours that serve owners, employees and communities since 2006. <a href=\"https:\/\/www.sanctuarymg.com\/why-sanctuary\/\">\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060Learn more\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060<\/a>.<\/p>\n\n\n\n<p>Sound intriguing? Let&#8217;s jump into it.<\/p>\n\n\n\n<p><a href=\"https:\/\/anchor.fm\/academy-podcast\" target=\"_blank\" rel=\"noreferrer noopener\">SUBSCRIBE TO OUR PODCAST<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This week were starting a new series where we\u2019ll focus on one foundational marketing truth at a time. And we\u2019re beginning with this: if people don\u2019t clearly understand what you offer, they won\u2019t buy. In marketing, we refer to this challenge as positioning. Positioning is the strategic act of articulating exactly how you want to [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":23491,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[286],"tags":[],"type-category":[290],"class_list":["post-23706","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-strategy","type-category-podcasts"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Podcast Episode #112 - Foundational Marketing Truths - Part 1: Clarity Beats Cleverness - The Academy<\/title>\n<meta name=\"description\" content=\"The word referral has become too small for what we\u2019re really trying to create... Opportunity.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sanctuarymg.com\/academy\/strategy\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Podcast Episode #112 - Foundational Marketing Truths - Part 1: Clarity Beats Cleverness - The Academy\" \/>\n<meta property=\"og:description\" content=\"The word referral has become too small for what we\u2019re really trying to create... Opportunity.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sanctuarymg.com\/academy\/strategy\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\/\" \/>\n<meta property=\"og:site_name\" content=\"The Academy\" \/>\n<meta property=\"article:published_time\" content=\"2026-02-17T16:31:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-17T16:33:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2025\/09\/ACADEMY-PODCAST-LOGO.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Chris Auman\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/strategy\\\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/strategy\\\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\\\/\"},\"author\":{\"name\":\"Chris Auman\",\"@id\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/#\\\/schema\\\/person\\\/6084f9ffc9fcbabcc50301f2e497e182\"},\"headline\":\"Podcast Episode #112 &#8211; Foundational Marketing Truths &#8211; Part 1: Clarity Beats Cleverness\",\"datePublished\":\"2026-02-17T16:31:01+00:00\",\"dateModified\":\"2026-02-17T16:33:04+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/strategy\\\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\\\/\"},\"wordCount\":317,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/strategy\\\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/ACADEMY-PODCAST-LOGO.jpg\",\"articleSection\":[\"Strategy\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/strategy\\\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/strategy\\\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\\\/\",\"url\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/strategy\\\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\\\/\",\"name\":\"Podcast Episode #112 - Foundational Marketing Truths - Part 1: Clarity Beats Cleverness - The Academy\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/strategy\\\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/strategy\\\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/ACADEMY-PODCAST-LOGO.jpg\",\"datePublished\":\"2026-02-17T16:31:01+00:00\",\"dateModified\":\"2026-02-17T16:33:04+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/#\\\/schema\\\/person\\\/6084f9ffc9fcbabcc50301f2e497e182\"},\"description\":\"The word referral has become too small for what we\u2019re really trying to create... Opportunity.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/strategy\\\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/strategy\\\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/strategy\\\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/ACADEMY-PODCAST-LOGO.jpg\",\"contentUrl\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/ACADEMY-PODCAST-LOGO.jpg\",\"width\":1920,\"height\":1080,\"caption\":\"ACADEMY PODCAST LOGO\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/strategy\\\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"The Academy\",\"item\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Podcasts\",\"item\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/types\\\/podcasts\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Podcast Episode #112 &#8211; Foundational Marketing Truths &#8211; Part 1: Clarity Beats Cleverness\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/#website\",\"url\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/\",\"name\":\"The Academy\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/#\\\/schema\\\/person\\\/6084f9ffc9fcbabcc50301f2e497e182\",\"name\":\"Chris Auman\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/e91d7d4f0878e073f89a8386e0a15c0ff3e55aa4d149664e1c718ca79cad5776?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/e91d7d4f0878e073f89a8386e0a15c0ff3e55aa4d149664e1c718ca79cad5776?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/e91d7d4f0878e073f89a8386e0a15c0ff3e55aa4d149664e1c718ca79cad5776?s=96&d=mm&r=g\",\"caption\":\"Chris Auman\"},\"description\":\"Chris Auman is a veteran digital marketer with over 30 years of experience in the trenches. As Sanctuary\u2019s founder and President, Chris has successfully guided online marketing efforts for companies large and small.\",\"sameAs\":[\"https:\\\/\\\/www.sanctuarymg.com\\\/why-sanctuary\\\/team\\\/chris-auman\\\/\"],\"url\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/author\\\/chrisauman\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Podcast Episode #112 - Foundational Marketing Truths - Part 1: Clarity Beats Cleverness - The Academy","description":"The word referral has become too small for what we\u2019re really trying to create... Opportunity.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.sanctuarymg.com\/academy\/strategy\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\/","og_locale":"en_US","og_type":"article","og_title":"Podcast Episode #112 - Foundational Marketing Truths - Part 1: Clarity Beats Cleverness - The Academy","og_description":"The word referral has become too small for what we\u2019re really trying to create... Opportunity.","og_url":"https:\/\/www.sanctuarymg.com\/academy\/strategy\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\/","og_site_name":"The Academy","article_published_time":"2026-02-17T16:31:01+00:00","article_modified_time":"2026-02-17T16:33:04+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2025\/09\/ACADEMY-PODCAST-LOGO.jpg","type":"image\/jpeg"}],"author":"Chris Auman","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.sanctuarymg.com\/academy\/strategy\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\/#article","isPartOf":{"@id":"https:\/\/www.sanctuarymg.com\/academy\/strategy\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\/"},"author":{"name":"Chris Auman","@id":"https:\/\/www.sanctuarymg.com\/academy\/#\/schema\/person\/6084f9ffc9fcbabcc50301f2e497e182"},"headline":"Podcast Episode #112 &#8211; Foundational Marketing Truths &#8211; Part 1: Clarity Beats Cleverness","datePublished":"2026-02-17T16:31:01+00:00","dateModified":"2026-02-17T16:33:04+00:00","mainEntityOfPage":{"@id":"https:\/\/www.sanctuarymg.com\/academy\/strategy\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\/"},"wordCount":317,"commentCount":0,"image":{"@id":"https:\/\/www.sanctuarymg.com\/academy\/strategy\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\/#primaryimage"},"thumbnailUrl":"https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2025\/09\/ACADEMY-PODCAST-LOGO.jpg","articleSection":["Strategy"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.sanctuarymg.com\/academy\/strategy\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.sanctuarymg.com\/academy\/strategy\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\/","url":"https:\/\/www.sanctuarymg.com\/academy\/strategy\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\/","name":"Podcast Episode #112 - Foundational Marketing Truths - Part 1: Clarity Beats Cleverness - The Academy","isPartOf":{"@id":"https:\/\/www.sanctuarymg.com\/academy\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.sanctuarymg.com\/academy\/strategy\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\/#primaryimage"},"image":{"@id":"https:\/\/www.sanctuarymg.com\/academy\/strategy\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\/#primaryimage"},"thumbnailUrl":"https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2025\/09\/ACADEMY-PODCAST-LOGO.jpg","datePublished":"2026-02-17T16:31:01+00:00","dateModified":"2026-02-17T16:33:04+00:00","author":{"@id":"https:\/\/www.sanctuarymg.com\/academy\/#\/schema\/person\/6084f9ffc9fcbabcc50301f2e497e182"},"description":"The word referral has become too small for what we\u2019re really trying to create... Opportunity.","breadcrumb":{"@id":"https:\/\/www.sanctuarymg.com\/academy\/strategy\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.sanctuarymg.com\/academy\/strategy\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.sanctuarymg.com\/academy\/strategy\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\/#primaryimage","url":"https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2025\/09\/ACADEMY-PODCAST-LOGO.jpg","contentUrl":"https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2025\/09\/ACADEMY-PODCAST-LOGO.jpg","width":1920,"height":1080,"caption":"ACADEMY PODCAST LOGO"},{"@type":"BreadcrumbList","@id":"https:\/\/www.sanctuarymg.com\/academy\/strategy\/podcast-episode-112-foundational-marketing-truths-part-1-clarity-beats-cleverness\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"The Academy","item":"https:\/\/www.sanctuarymg.com\/academy\/"},{"@type":"ListItem","position":2,"name":"Podcasts","item":"https:\/\/www.sanctuarymg.com\/academy\/types\/podcasts\/"},{"@type":"ListItem","position":3,"name":"Podcast Episode #112 &#8211; Foundational Marketing Truths &#8211; Part 1: Clarity Beats Cleverness"}]},{"@type":"WebSite","@id":"https:\/\/www.sanctuarymg.com\/academy\/#website","url":"https:\/\/www.sanctuarymg.com\/academy\/","name":"The Academy","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.sanctuarymg.com\/academy\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.sanctuarymg.com\/academy\/#\/schema\/person\/6084f9ffc9fcbabcc50301f2e497e182","name":"Chris Auman","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/e91d7d4f0878e073f89a8386e0a15c0ff3e55aa4d149664e1c718ca79cad5776?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/e91d7d4f0878e073f89a8386e0a15c0ff3e55aa4d149664e1c718ca79cad5776?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e91d7d4f0878e073f89a8386e0a15c0ff3e55aa4d149664e1c718ca79cad5776?s=96&d=mm&r=g","caption":"Chris Auman"},"description":"Chris Auman is a veteran digital marketer with over 30 years of experience in the trenches. As Sanctuary\u2019s founder and President, Chris has successfully guided online marketing efforts for companies large and small.","sameAs":["https:\/\/www.sanctuarymg.com\/why-sanctuary\/team\/chris-auman\/"],"url":"https:\/\/www.sanctuarymg.com\/academy\/author\/chrisauman\/"}]}},"fimg_url":"https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2025\/09\/ACADEMY-PODCAST-LOGO-350x197.jpg","a_url":"https:\/\/www.sanctuarymg.com\/academy\/author\/chrisauman\/","_links":{"self":[{"href":"https:\/\/www.sanctuarymg.com\/academy\/wp-json\/wp\/v2\/posts\/23706","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sanctuarymg.com\/academy\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sanctuarymg.com\/academy\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sanctuarymg.com\/academy\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sanctuarymg.com\/academy\/wp-json\/wp\/v2\/comments?post=23706"}],"version-history":[{"count":5,"href":"https:\/\/www.sanctuarymg.com\/academy\/wp-json\/wp\/v2\/posts\/23706\/revisions"}],"predecessor-version":[{"id":23711,"href":"https:\/\/www.sanctuarymg.com\/academy\/wp-json\/wp\/v2\/posts\/23706\/revisions\/23711"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sanctuarymg.com\/academy\/wp-json\/wp\/v2\/media\/23491"}],"wp:attachment":[{"href":"https:\/\/www.sanctuarymg.com\/academy\/wp-json\/wp\/v2\/media?parent=23706"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sanctuarymg.com\/academy\/wp-json\/wp\/v2\/categories?post=23706"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sanctuarymg.com\/academy\/wp-json\/wp\/v2\/tags?post=23706"},{"taxonomy":"type-category","embeddable":true,"href":"https:\/\/www.sanctuarymg.com\/academy\/wp-json\/wp\/v2\/type-category?post=23706"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}