{"id":23078,"date":"2025-03-11T11:43:37","date_gmt":"2025-03-11T15:43:37","guid":{"rendered":"https:\/\/www.sanctuarymg.com\/academy\/?p=23078"},"modified":"2025-03-11T11:44:27","modified_gmt":"2025-03-11T15:44:27","slug":"podcast-episode-89-thoughts-on-thought-leadership","status":"publish","type":"post","link":"https:\/\/www.sanctuarymg.com\/academy\/strategy\/podcast-episode-89-thoughts-on-thought-leadership\/","title":{"rendered":"Podcast Episode #89 &#8211; Thoughts on Thought Leadership"},"content":{"rendered":"\n<p><\/p>\n\n\n\n<iframe style=\"border-radius:12px\" src=\"https:\/\/open.spotify.com\/embed\/episode\/5f2WClXRUzbD7TNqIApovc?utm_source=generator\" width=\"100%\" height=\"352\" frameBorder=\"0\" allowfullscreen=\"\" allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\"><\/iframe>\n\n\n\n<div style=\"height:14px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Today, I want to talk about something that gets mentioned a lot within digital marketing and sales, but rarely unpacked in a way that feels practical: being a thought leader. You\u2019ve heard the term. You\u2019ve probably rolled your eyes at it. Maybe you\u2019ve even used it yourself. But what does it <em>actually<\/em> mean when someone says you should be a thought leader?<\/p>\n\n\n\n<p>If this sounds interesting, stick with me, and let&#8217;s explore more together.<\/p>\n\n\n\n<p><strong>About Sanctuary:<\/strong><\/p>\n\n\n\n<p>Do you need a partner to help you with your \u2060\u2060\u2060\u2060website or digital marketing strategy and execution? The Academy is a service of Sanctuary and we can help you with all your digital marketing needs. We&#8217;d love to chat with you about how we can help you grow your business. Learn more about our <a href=\"https:\/\/www.sanctuarymg.com\/\">\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060digital marketing services here\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060<\/a>.<\/p>\n\n\n\n<p>Sanctuary, a digital marketing agency based in North Canton, Ohio, helps companies grow their businesses by developing and executing end-to-end marketing strategies. We believe in partnering with purpose to create and execute powerful marketing strategies accountable to measurable results.<\/p>\n\n\n\n<p>We partner with you to build custom websites and use marketing tactics such as search marketing, social media and email to drive leads and sales for your business. Our team comprises highly experienced and creative specialists in a range of digital marketing disciplines, from marketing strategy and execution, writing, visual design and development to social marketing, user experience design, analytics and more.<\/p>\n\n\n\n<p>We\u2019ve been guiding passionate, thriving businesses like yours that serve owners, employees and communities since 2006. <a href=\"https:\/\/www.sanctuarymg.com\/why-sanctuary\/\">\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060Learn more\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060\u2060<\/a>.<\/p>\n\n\n\n<p>Sound intriguing? Let&#8217;s jump into it.<\/p>\n\n\n\n<p><a href=\"https:\/\/anchor.fm\/academy-podcast\" target=\"_blank\" rel=\"noreferrer noopener\">SUBSCRIBE TO OUR PODCAST<\/a><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As business leaders, we often feel the pressure to keep looking ahead, chasing the next big idea or opportunity. But what if the key to something truly valuable isn\u2019t in the future\u2014but in the past? Lately, I\u2019ve been reflecting on the power of looking back, not just for nostalgia\u2019s sake, but to uncover ideas, insights, and inspiration that might have been overlooked. Sometimes, what we need most isn\u2019t something new\u2014it\u2019s something we\u2019ve already discovered, started but never finished\u2013\u2013 ideas that are just waiting to be seen in a fresh light.<\/p>\n","protected":false},"author":4,"featured_media":23080,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[64,286],"tags":[],"type-category":[290],"class_list":["post-23078","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media","category-strategy","type-category-podcasts"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Podcast Episode #89 - Thoughts on Thought Leadership - The Academy<\/title>\n<meta name=\"description\" content=\"what does it actually mean when someone says you should be a thought leader?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sanctuarymg.com\/academy\/strategy\/podcast-episode-89-thoughts-on-thought-leadership\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Podcast Episode #89 - Thoughts on Thought Leadership - The Academy\" \/>\n<meta property=\"og:description\" content=\"what does it actually mean when someone says you should be a thought leader?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sanctuarymg.com\/academy\/strategy\/podcast-episode-89-thoughts-on-thought-leadership\/\" \/>\n<meta property=\"og:site_name\" content=\"The Academy\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-11T15:43:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-11T15:44:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2025\/03\/Thought-Leadership-89-lrg.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Chris Auman\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/strategy\\\/podcast-episode-89-thoughts-on-thought-leadership\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/strategy\\\/podcast-episode-89-thoughts-on-thought-leadership\\\/\"},\"author\":{\"name\":\"Chris Auman\",\"@id\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/#\\\/schema\\\/person\\\/6084f9ffc9fcbabcc50301f2e497e182\"},\"headline\":\"Podcast Episode #89 &#8211; 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