{"id":22858,"date":"2024-11-18T10:50:25","date_gmt":"2024-11-18T15:50:25","guid":{"rendered":"https:\/\/www.sanctuarymg.com\/academy\/?p=22858"},"modified":"2024-11-18T10:50:48","modified_gmt":"2024-11-18T15:50:48","slug":"what-you-need-to-know-november-18-2024-update","status":"publish","type":"post","link":"https:\/\/www.sanctuarymg.com\/academy\/news\/what-you-need-to-know-november-18-2024-update\/","title":{"rendered":"What you need to know \u2013 November 18, 2024 Update"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\" id=\"ember1512\">Hello everyone. Happy Monday! Welcome to our lovingly curated list of the best digital marketing and business news and advice. These are the key stories that we think you need to know about, all in one place.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2024\/11\/Leonardo-da-Vinci-1024x682.jpg\" alt=\"Leonardo da Vinci\" class=\"wp-image-22859\" srcset=\"https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2024\/11\/Leonardo-da-Vinci-1024x682.jpg 1024w, https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2024\/11\/Leonardo-da-Vinci-300x200.jpg 300w, https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2024\/11\/Leonardo-da-Vinci-768x512.jpg 768w, https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2024\/11\/Leonardo-da-Vinci-350x233.jpg 350w, https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2024\/11\/Leonardo-da-Vinci.jpg 1201w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1514\">First, I wanted to let you know that a new PBS Documentary from <a href=\"https:\/\/en.wikipedia.org\/wiki\/Ken_Burns\">Ken Burns<\/a> about Leonardo da Vinci <a href=\"https:\/\/www.pbs.org\/show\/leonardo-da-vinci\/\">drops today<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1515\">Why da Vinci? Leonardo da Vinci was the ultimate Renaissance man, embodying genius, curiosity, and boundless creativity that transcended disciplines. As a scientist, artist, inventor, and philosopher, he approached life and work with an insatiable thirst for knowledge, blending art and science in ways that were centuries ahead of his time.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1516\">His ability to see connections between seemingly unrelated fields led to innovations that shaped modern engineering, medicine, and art. His visionary ideas made him a sought-after innovator and thinker, with a personal drive that pushed the boundaries of human potential.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1517\">Now, on to the news&#8230;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1518\"><strong>Marketing Makeover: It&#8217;s All About Being Holistic.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1519\">The latest trend is holistic marketing. This means ditching the separate campaigns for each channel and creating a unified strategy that works seamlessly across all platforms. It&#8217;s all about providing a consistent, customer-centric experience, no matter where they interact with your brand. <a href=\"https:\/\/blog.hubspot.com\/marketing\/holistic-marketing\">HubSpot<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1520\"><strong>LinkedIn Gets Volunteer Vibes: New Feature Lets You Showcase Your Do-Goodery<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1521\">LinkedIn is now letting you highlight your volunteer experience on your profile. This new &#8220;Open Volunteer&#8221; option is a great way to showcase your commitment to social causes and potentially connect with like-minded professionals. <a href=\"https:\/\/www.socialmediatoday.com\/news\/linkedin-adds-open-volunteer-option\/732858\/\">Social Media Today<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1522\"><strong>Bluesky Soars: New Social Media Platform Sees Meteoric Rise<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1523\">Move over, Facebook and Twitter! There&#8217;s a new kid on the block, and it&#8217;s growing fast. Bluesky, the decentralized social media platform, claims to have signed up a whopping 1 million users in just 24 hours! Is this the future of social media? Stay tuned! <a href=\"https:\/\/techcrunch.com\/2024\/11\/14\/bluesky-says-1-million-people-signed-up-for-the-platform-in-last-24-hours\/\">TechCrunch<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1524\"><strong>Marketers, Get Ready to Model Your Marketing Mix!<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1525\">Ready to master the art of marketing mix modeling? This technique helps you understand the impact of different marketing channels on your overall business performance. By analyzing data, you can optimize your marketing spend and achieve better results. <a href=\"https:\/\/searchengineland.com\/marketing-mix-modeling-crucial-448348\">Search Engine Land<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1526\"><strong>Instagram Expands Post Boosting:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1527\">Want to give your Instagram posts an extra boost? Instagram has expanded its post-boosting feature to include more post types, giving you even more opportunities to reach a wider audience. It&#8217;s time to take your Instagram game to the next level! <a href=\"https:\/\/www.socialmediatoday.com\/news\/instagram-expands-post-boosting-to-include-more-post-types\/732353\/\">Social Media Today<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1528\"><strong>The Future of SEO:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1529\">Artificial intelligence is revolutionizing the world of SEO. From generating content to analyzing data, AI tools are changing the way we optimize our websites. Stay ahead of the curve and embrace the future of SEO! <a href=\"https:\/\/searchengineland.com\/redefining-seo-ai-overviews-447872\">Search Engine Land<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1530\"><strong>YouTube Gets Smarter: AI-Powered Video Summaries and More<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1531\">The platform is expanding its use of AI-generated video summaries, making it easier to quickly understand the content of long videos. Plus, they&#8217;re rolling out new tools to help creators produce better videos. <a href=\"https:\/\/www.searchenginejournal.com\/youtube-expands-ai-generated-video-summaries-adds-new-tools\/531348\/\">Search Engine Journal<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1532\"><strong>Threads Takes the Internet by Storm: 275 Million Users and Counting<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1533\">Mark Zuckerberg&#8217;s latest venture, Threads, has already amassed a massive user base. This text-based social media platform is quickly becoming a popular choice for sharing thoughts, connecting with friends, and following your favorite creators. <a href=\"https:\/\/www.socialmediatoday.com\/news\/threads-reaches-275-million-users\/731572\/\">Social Media Today<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1534\"><strong>LinkedIn&#8217;s Engagement Soars:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1535\">LinkedIn has seen record-breaking engagement, with users sharing insights, connecting with colleagues, and participating in discussions. It&#8217;s a great time to be on LinkedIn, so get ready to connect, learn, and grow! <a href=\"https:\/\/www.socialmediatoday.com\/news\/linkedin-sees-record-engagement-once-again\/731575\/\">Social Media Today<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1536\"><strong>Google Ads Says Goodbye to Call Ads:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1537\">Google Ads is bidding farewell to call ads. While it&#8217;s the end of an era for some advertisers, there are still plenty of effective ways to drive calls and conversions. <a href=\"https:\/\/www.seroundtable.com\/google-ads-to-sunset-call-ads-38308.html\">Search Engine Roundtable<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1538\"><strong>LinkedIn Levels Up with Free AI Certification Courses<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1539\">Want to level up your LinkedIn skills? The platform is now offering free AI certification courses. Learn how to leverage AI tools to optimize your profile, create engaging content, and land your dream job. <a href=\"https:\/\/www.searchenginejournal.com\/linkedin-launches-free-ai-certification-courses\/531023\/\">Search Engine Journal<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1540\"><strong>Meta&#8217;s AI Ambitions: A New Search Engine in the Works?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1541\">Meta, the company behind Facebook and Instagram, is reportedly developing its own search engine to power its AI chatbot. This could potentially challenge Google&#8217;s dominance in the search engine market. <a href=\"https:\/\/www.socialmediatoday.com\/news\/metas-developing-its-own-search-engine-to-power-its-ai-chatbot\/731272\/\">Social Media Today<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1542\"><strong>The Fastest-Growing AI Companies to Watch<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1543\">Curious about the AI companies making waves? This article highlights some of the fastest-growing AI companies and their innovative solutions. <a href=\"https:\/\/ahrefs.com\/blog\/fastest-growing-ai-companies\/\">Ahrefs<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1544\"><strong>SEO Basics: The Power of Canonicalization<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1545\">Want to avoid duplicate content issues and improve your search engine rankings? This article explains the basics of canonicalization and how to implement it effectively. <a href=\"https:\/\/searchengineland.com\/canonicalization-seo-448161\">Search Engine Land<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1546\"><strong>Tech Titans Clash: CFOs Battle for Top Talent<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1547\">The tech industry is heating up as companies compete for top talent. CFOs are playing a crucial role in attracting and retaining skilled professionals. <a href=\"https:\/\/fortune.com\/2024\/11\/18\/cfo-compete-tech-talent-banks-afrotech\/\">Fortune<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1548\"><strong>A Post-Election Market Rally: What&#8217;s Next?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"ember1549\">The recent election has led to a surge in the stock market. While some uncertainty remains, many experts are optimistic about the future of the US economy. However, it&#8217;s important to stay informed and adapt to changing market conditions. <a href=\"https:\/\/www.marketwatch.com\/story\/trumps-election-win-cleared-up-some-market-uncertainty-these-big-questions-remain-301b93a5?mod=mw_rss_topstories\">MarketWatch<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hello everyone. Happy Monday! Welcome to our lovingly curated list of the best digital marketing and business news and advice. These are the key stories that we think you need to know about, all in one place. First, I wanted to let you know that a new PBS Documentary from Ken Burns about Leonardo da [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":22860,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[297],"tags":[],"type-category":[291],"class_list":["post-22858","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","type-category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What you need to know \u2013 November 18, 2024 Update - The Academy<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sanctuarymg.com\/academy\/news\/what-you-need-to-know-november-18-2024-update\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What you need to know \u2013 November 18, 2024 Update - The Academy\" \/>\n<meta property=\"og:description\" content=\"Hello everyone. Happy Monday! Welcome to our lovingly curated list of the best digital marketing and business news and advice. These are the key stories that we think you need to know about, all in one place. 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