{"id":22331,"date":"2024-03-13T17:00:00","date_gmt":"2024-03-13T21:00:00","guid":{"rendered":"https:\/\/www.sanctuarymg.com\/academy\/?p=22331"},"modified":"2024-04-09T09:23:11","modified_gmt":"2024-04-09T13:23:11","slug":"business-growth-and-digital-marketing-news-tips-3-14-24","status":"publish","type":"post","link":"https:\/\/www.sanctuarymg.com\/academy\/news\/business-growth-and-digital-marketing-news-tips-3-14-24\/","title":{"rendered":"Business Growth and Digital Marketing News &#038; Tips 3-14-24"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">\u201c<em>The point is not to be perfect, but to be better; flawlessness is impossible.<\/em>\u201d<\/h2>\n\n\n\n<p>Kaizen, a Japanese philosophy that translates to \u201ccontinuous improvement\u201d, has been the driving force behind many successful businesses, specifically companies like Toyota within the manufacturing sector. However, this concept is also highly relevant when you\u2019re talking about digital marketing. Discover how the Japanese philosophy of Kaizen can revolutionize your digital marketing strategy. Learn to continuously adapt, improve, and achieve better results over time.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.sanctuarymg.com\/academy\/strategy\/kaizen-digital-marketing\/\"><strong>Read More<\/strong><\/a><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1344\" height=\"768\" src=\"https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2024\/02\/1-kaizen-teamwork.jpeg\" alt=\"\" class=\"wp-image-22280\" srcset=\"https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2024\/02\/1-kaizen-teamwork.jpeg 1344w, https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2024\/02\/1-kaizen-teamwork-300x171.jpeg 300w, https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2024\/02\/1-kaizen-teamwork-1024x585.jpeg 1024w, https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2024\/02\/1-kaizen-teamwork-768x439.jpeg 768w, https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2024\/02\/1-kaizen-teamwork-350x200.jpeg 350w\" sizes=\"(max-width: 1344px) 100vw, 1344px\" \/><\/figure>\n\n\n\n<div style=\"height:36px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<div style=\"height:36px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-color\" id=\"podcast\" style=\"color:#ff9902;font-size:21px\">MARKETING AND GROWTH NEWS<\/h2>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what-you-need-to-know\">What you need to know:<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.socialmediatoday.com\/news\/snapchat-antidote-to-social-media\/706497\/\"><strong>Snapchat<\/strong><\/a> has launched a new promotional campaign, in which it seeks to present its platform as the anti-social media.<\/p>\n\n\n\n<p><a href=\"https:\/\/support.google.com\/google-ads\/answer\/14314822?\"><strong>YouTube<\/strong><\/a> is building a better streaming experience with fewer ad breaks.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.marketingbrew.com\/stories\/2024\/01\/30\/tiktok-usage-continues-to-climb-among-us-adults-report\"><strong>TikTok<\/strong><\/a> usage continues to climb among US adults.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.nubero.ch\/blog\/009\/\"><strong>Website<\/strong><\/a> buttons for navigation have been around for a long time because they work.<\/p>\n\n\n\n<p><a href=\"https:\/\/pimpmytype.com\/sales-page\/\"><strong>Sales Pages<\/strong><\/a>: Concrete advice, that you can use to level up your own web designs with the power of typography.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.sanctuarymg.com\/academy\/news\/apples-vision-pro-a-glimpse-into-the-future-of-visual-search-and-marketing\/\"><strong>Apple<\/strong><\/a> Vision Pro&#8217;s capabilities promise to transform how we search for and access information visually.<\/p>\n\n\n\n<p><a href=\"https:\/\/martech.org\/hubspots-february-2024-releases-include-advanced-forecasting-with-ai-new-integrations-and-more\/\"><strong>HubSpot\u2019s<\/strong><\/a> February 2024 releases include advanced forecasting with AI, new integrations and more.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.portada-online.com\/latest-news\/good-news-for-digital-marketing-cpms-increased-by-7\/\"><strong>2024 Outlook<\/strong><\/a>: Rising advertising spending and CPM rates.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.rollingstone.com\/culture-council\/articles\/5-ways-ai-revolutionizing-digital-marketing-1234851391\/\"><strong>Artificial Intelligence<\/strong><\/a>: 5 Ways AI Is Revolutionizing Digital Marketing.<\/p>\n\n\n\n<p><a href=\"https:\/\/marketingnewscanada.com\/news\/top-2024-content-marketing-trends\"><strong>Content Marketing<\/strong><\/a> trends that all marketers need to know.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.techtarget.com\/whatis\/feature\/10-popular-digital-marketing-podcasts-of-2023\"><strong>Digital Marketing Podcasts<\/strong><\/a> are hot. Have you checked out <a href=\"https:\/\/www.sanctuarymg.com\/academy\/types\/podcasts\/\"><strong>The Academy<\/strong><\/a>?<\/p>\n\n\n\n<div style=\"height:18px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<div style=\"height:36px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-color\" id=\"podcast\" style=\"color:#ff9902;font-size:21px\">STRATEGY<\/h2>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"episode-13-how-to-measure-social-media-success\">Connecting with Customers: A Guide to Creating Buyer Personas<\/h2>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"22332\" src=\"https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2024\/03\/hero-image-2.jpg-1024x683.webp\" alt=\"Creating Buyer Personas\" class=\"wp-image-22332\" srcset=\"https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2024\/03\/hero-image-2.jpg-1024x683.webp 1024w, https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2024\/03\/hero-image-2.jpg-300x200.webp 300w, https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2024\/03\/hero-image-2.jpg-768x512.webp 768w, https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2024\/03\/hero-image-2.jpg-350x233.webp 350w, https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2024\/03\/hero-image-2.jpg.webp 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>If there is a golden rule to be obeyed in the world of digital marketing, it is this \u2013 you need to understand who your ideal customer is.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.sanctuarymg.com\/academy\/strategy\/how-to-create-buyer-personas\/\"><strong>Read More<\/strong><\/a><\/p>\n\n\n\n<div style=\"height:36px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<div style=\"height:36px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-color\" id=\"podcast\" style=\"color:#ff9902;font-size:21px\">FOUNDATIONS<\/h2>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"episode-13-how-to-measure-social-media-success\">How Much Should I Spend on Digital Marketing?<\/h2>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1200\" height=\"800\" data-id=\"22333\" src=\"https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2024\/03\/how-much-to-spend-on-marketing.jpeg.webp\" alt=\"MARKETING FOUNDATIONS: Budgets\" class=\"wp-image-22333\" srcset=\"https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2024\/03\/how-much-to-spend-on-marketing.jpeg.webp 1200w, https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2024\/03\/how-much-to-spend-on-marketing.jpeg-300x200.webp 300w, https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2024\/03\/how-much-to-spend-on-marketing.jpeg-1024x683.webp 1024w, https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2024\/03\/how-much-to-spend-on-marketing.jpeg-768x512.webp 768w, https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2024\/03\/how-much-to-spend-on-marketing.jpeg-350x233.webp 350w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>How to determine what tactics you can pursue and what promotional channels will make the most sense to meet your goals and budget.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.sanctuarymg.com\/academy\/strategy\/how-much-should-i-spend-on-digital-marketing\/\"><strong>Read More<\/strong><\/a><\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-color\" id=\"special-offer\" style=\"color:#ff9902;font-size:21px\">KEEPING UP<\/h2>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"episode-13-how-to-measure-social-media-success\"><strong><strong><strong><strong>News Archive<\/strong><\/strong><\/strong><\/strong><\/h2>\n\n\n\n<p>Have you missed our email and need to catch up on recent marketing and business news? We have a <a href=\"https:\/\/www.sanctuarymg.com\/academy\/types\/news\/\"><strong>complete archive here<\/strong><\/a>.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"get-our-newsletter-in-your-inbox\"><strong>Get our newsletter in your inbox<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td>Viewing this online? Sign-up to receive all this great information and free content in your inbox. <a href=\"https:\/\/www.sanctuarymg.com\/academy\/newsletter\/\"><strong>Sign-up here!<\/strong><\/a><\/td><\/tr><\/tbody><\/table><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>\u201cThe point is not to be perfect, but to be better; flawlessness is impossible.\u201d Kaizen, a Japanese philosophy that translates to \u201ccontinuous improvement\u201d, has been the driving force behind many successful businesses, specifically companies like Toyota within the manufacturing sector. However, this concept is also highly relevant when you\u2019re talking about digital marketing. Discover how [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":17608,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[297],"tags":[],"type-category":[291],"class_list":["post-22331","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","type-category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Academy Inbound Marketing Newsletter - March 14, 2024<\/title>\n<meta name=\"description\" content=\"Get the latest inbound digital marketing news on topics like continuous improvement, connecting with the right customers, budgeting, and more!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sanctuarymg.com\/academy\/news\/business-growth-and-digital-marketing-news-tips-3-14-24\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Academy Inbound Marketing Newsletter - March 14, 2024\" \/>\n<meta property=\"og:description\" content=\"Get the latest inbound digital marketing news on topics like continuous improvement, connecting with the right customers, budgeting, and more!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sanctuarymg.com\/academy\/news\/business-growth-and-digital-marketing-news-tips-3-14-24\/\" \/>\n<meta property=\"og:site_name\" content=\"The Academy\" \/>\n<meta property=\"article:published_time\" content=\"2024-03-13T21:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-09T13:23:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2021\/10\/Newsletter-Featured-Image.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"880\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Chris Auman\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/news\\\/business-growth-and-digital-marketing-news-tips-3-14-24\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/news\\\/business-growth-and-digital-marketing-news-tips-3-14-24\\\/\"},\"author\":{\"name\":\"Chris Auman\",\"@id\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/#\\\/schema\\\/person\\\/6084f9ffc9fcbabcc50301f2e497e182\"},\"headline\":\"Business Growth and Digital Marketing News &#038; 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