{"id":21687,"date":"2023-07-31T09:53:27","date_gmt":"2023-07-31T13:53:27","guid":{"rendered":"https:\/\/www.sanctuarymg.com\/academy\/?p=21687"},"modified":"2023-07-31T09:55:56","modified_gmt":"2023-07-31T13:55:56","slug":"business-growth-and-digital-marketing-news-tips-7-31-23","status":"publish","type":"post","link":"https:\/\/www.sanctuarymg.com\/academy\/news\/business-growth-and-digital-marketing-news-tips-7-31-23\/","title":{"rendered":"Business Growth and Digital Marketing News &#038; Tips 7-31-23"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Everyone wants fast results, but that\u2019s not always the case with digital marketing. Sure, there are tactics that get you clicks and impressions within a matter of hours, but that\u2019s just half of the game. A well-rounded strategy can take time to really pay off, and you should be willing to invest that time (and money) to get meaningful results that move your business forward.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.sanctuarymg.com\/academy\/strategy\/why-results-take-time-with-digital-marketing\/\"><strong>Keep reading to learn more.<\/strong><\/a><\/p>\n\n\n\n<div style=\"height:36px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<div style=\"height:36px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-color\" id=\"podcast\" style=\"color:#ff9902;font-size:21px\">MARKETING AND GROWTH NEWS<\/h2>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what-you-need-to-know\">What you need to know:<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Ghosted Writers:<\/strong> <a href=\"https:\/\/www.npr.org\/2023\/05\/20\/1177366800\/striking-movie-and-tv-writers-worry-that-they-will-be-replaced-by-ai\"><strong>Striking movie and TV writers<\/strong><\/a> worry that they will be replaced by AI.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Color Me Carrot?<\/strong> <a href=\"https:\/\/www.printmag.com\/color-design\/pantone-most-popular-colors-next-decade\/\"><strong>Pantone<\/strong><\/a> announces the most popular color families of the next decade.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>It\u2019s Reaching:<\/strong> <a href=\"https:\/\/www.entrepreneur.com\/science-technology\/linkedin-changed-its-algorithms-heres-how-your-posts\/454728\"><strong>LinkedIn<\/strong><\/a> has changed its algorithms. Here\u2019s how your posts will get more attention now.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Going X-tinct?<\/strong> <a href=\"https:\/\/www.socialmediatoday.com\/news\/what-comes-next-for-x-key-twitter-rebrand-questions-answered\/688840\/\"><strong>Your top questions<\/strong><\/a> about the Twitter rebrand are answered.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Keyboard Connections:<\/strong> <a href=\"https:\/\/adage.com\/article\/digital-marketing-ad-tech-news\/sms-marketing-how-ai-and-data-crackdowns-are-reviving-strategy\/2505551\"><strong>AI and data crackdowns<\/strong><\/a> are reviving SMS marketing as an effective way to connect with customers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>New Threads:<\/strong> <a href=\"https:\/\/www.marketingdive.com\/news\/threads-reaches-100-million-members-record-time\/685996\/\"><strong>The app<\/strong><\/a> reaches 100 million members in record time.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Movie Stars:<\/strong> <a href=\"https:\/\/www.marketingdive.com\/news\/pinterest-westbrook-media-video-ads-halloween-winter-2023\/653003\/\"><strong>Pinterest Premiere Spotlight<\/strong><\/a> gives advertisers premium video placement on the app\u2019s search page for 24 hours.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>iRobot Reality?<\/strong> <a href=\"https:\/\/www.morningbrew.com\/daily\/stories\/2023\/05\/30\/ai-could-destroy-humanity-ai-s-creators-say\"><strong>A statement<\/strong><\/a> about the existential risks of AI technology has been signed by an AI A-list.<\/p>\n\n\n\n<div style=\"height:18px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<div style=\"height:36px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-color\" id=\"podcast\" style=\"color:#ff9902;font-size:21px\">PODCAST<\/h2>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"episode-13-how-to-measure-social-media-success\">Ep. #71 \u2013 Why having focus, in business and in life, is the key to success<\/h2>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1000\" height=\"563\" data-id=\"21689\" src=\"https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2023\/07\/71-Podcast-Focus-Key-To-Business-Success-lrg-1.jpg\" alt=\"Ep. #71 \u2013 Why having focus, in business and in life, is the key to success\" class=\"wp-image-21689\" srcset=\"https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2023\/07\/71-Podcast-Focus-Key-To-Business-Success-lrg-1.jpg 1000w, https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2023\/07\/71-Podcast-Focus-Key-To-Business-Success-lrg-1-300x169.jpg 300w, https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2023\/07\/71-Podcast-Focus-Key-To-Business-Success-lrg-1-768x432.jpg 768w, https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2023\/07\/71-Podcast-Focus-Key-To-Business-Success-lrg-1-350x197.jpg 350w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Today on the Academy I wanted to talk about having focus in business and in life. If you\u2019re continually struggling to achieve your goals, in business and in life, my thoughts here may provide an alternative approach to consider.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.sanctuarymg.com\/academy\/strategy\/podcast-ep-71-why-having-focus-in-business-and-in-life-is-the-key-to-success\/\"><strong>Listen In<\/strong><\/a><\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<div style=\"height:36px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-color\" id=\"podcast\" style=\"color:#ff9902;font-size:21px\">ADVERTISING<\/h2>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"episode-13-how-to-measure-social-media-success\">Utilizing PPC in Your New Product Launch Strategy<\/h2>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1000\" height=\"667\" data-id=\"21688\" src=\"https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2023\/07\/PPC-PRODUCT-LAUNCH-STRATEGY.jpg\" alt=\"Utilizing PPC in Your New Product Launch Strategy\" class=\"wp-image-21688\" srcset=\"https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2023\/07\/PPC-PRODUCT-LAUNCH-STRATEGY.jpg 1000w, https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2023\/07\/PPC-PRODUCT-LAUNCH-STRATEGY-300x200.jpg 300w, https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2023\/07\/PPC-PRODUCT-LAUNCH-STRATEGY-768x512.jpg 768w, https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2023\/07\/PPC-PRODUCT-LAUNCH-STRATEGY-350x233.jpg 350w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">One of the best ways to get the word out about your product is pay-per-click advertising (PPC). In this article, we discuss why PPC can be such an effective product launch tool and offer some practical tips on how to get started.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.sanctuarymg.com\/academy\/advertising\/utilizing-ppc-in-product-launch-strategy\/\"><strong>Read More<\/strong><\/a><\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-color\" id=\"special-offer\" style=\"color:#ff9902;font-size:21px\">KEEPING UP<\/h2>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"episode-13-how-to-measure-social-media-success\"><strong><strong><strong><strong>News Archive<\/strong><\/strong><\/strong><\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Have you missed our email and need to catch up on recent marketing and business news? We have a <a href=\"https:\/\/www.sanctuarymg.com\/academy\/types\/news\/\"><strong>complete archive here<\/strong><\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"get-our-newsletter-in-your-inbox\"><strong>Get our newsletter in your inbox<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td>Viewing this online? Sign-up to receive all this great information and free content in your inbox. <a href=\"https:\/\/www.sanctuarymg.com\/academy\/newsletter\/\"><strong>Sign-up here!<\/strong><\/a><\/td><\/tr><\/tbody><\/table><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Everyone wants fast results, but that\u2019s not always the case with digital marketing. Sure, there are tactics that get you clicks and impressions within a matter of hours, but that\u2019s just half of the game. A well-rounded strategy can take time to really pay off, and you should be willing to invest that time (and [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":19434,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[297],"tags":[],"type-category":[291],"class_list":["post-21687","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","type-category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Academy Newsletter - July 30, 2023 | Digital Marketing News<\/title>\n<meta name=\"description\" content=\"Your latest digital marketing news and education on repeat purchases, B2B content creation, page builders and more from The Academy Newsletter.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sanctuarymg.com\/academy\/news\/business-growth-and-digital-marketing-news-tips-7-31-23\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Academy Newsletter - July 30, 2023 | Digital Marketing News\" \/>\n<meta property=\"og:description\" content=\"Your latest digital marketing news and education on repeat purchases, B2B content creation, page builders and more from The Academy Newsletter.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sanctuarymg.com\/academy\/news\/business-growth-and-digital-marketing-news-tips-7-31-23\/\" \/>\n<meta property=\"og:site_name\" content=\"The Academy\" \/>\n<meta property=\"article:published_time\" content=\"2023-07-31T13:53:27+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-07-31T13:55:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.sanctuarymg.com\/academy\/wp-content\/uploads\/2022\/05\/The-Academy-Newsletter050122.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Chris Auman\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/news\\\/business-growth-and-digital-marketing-news-tips-7-31-23\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/news\\\/business-growth-and-digital-marketing-news-tips-7-31-23\\\/\"},\"author\":{\"name\":\"Chris Auman\",\"@id\":\"https:\\\/\\\/www.sanctuarymg.com\\\/academy\\\/#\\\/schema\\\/person\\\/6084f9ffc9fcbabcc50301f2e497e182\"},\"headline\":\"Business Growth and Digital Marketing News &#038; 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