{"id":14438,"date":"2020-09-11T10:13:16","date_gmt":"2020-09-11T10:13:16","guid":{"rendered":"https:\/\/www.sanctuarymg.com\/academy\/?p=14438"},"modified":"2022-07-18T15:54:01","modified_gmt":"2022-07-18T19:54:01","slug":"6-quick-fixes-for-improved-wordpress-seo","status":"publish","type":"post","link":"https:\/\/www.sanctuarymg.com\/academy\/seo\/6-quick-fixes-for-improved-wordpress-seo\/","title":{"rendered":"Six Quick Fixes for Improved WordPress SEO"},"content":{"rendered":"\n

When it comes to your WordPress<\/a> website, you just want it to be found by the right people. But in order for your site to show up in search results for those who are actively searching for your products or services, you have to make sure it\u2019s performing right. That\u2019s where SEO<\/a> comes in. There are so many factors that contribute to your overall organic search rankings that it\u2019s easy to get lost and be unsure of where to start. We\u2019ve compiled a list of six actionable items you can start checking off your SEO list right now that will make an impact on your website \u201chealth\u201d and ranking.<\/p>\n\n\n\n

Beyond these tactics, there are typically other steps we take in a comprehensive strategy to improve your organic rankings and search traffic. Talk to our team today<\/a> about what that strategy could look like for your company!<\/p>\n\n\n\n

\n\t\t1. Install Yoast SEO Plugin\n\t<\/h2>\n\n\n\n
\"Yoast<\/figure>\n\n\n\n

If you already have a WordPress website, that\u2019s great news! While you don\u2019t have to have WordPress to do SEO, this platform makes it much easier to not only implement changes and updates but to see how different pages on your website are scored for target keywords. <\/p>\n\n\n\n

This is possible through a WordPress plugin called Yoast SEO\u2014available as both a free and premium version. Yoast makes it really easy to add a meta title, meta description, URL slug and focus keyword every time you create a new post or page on your site.<\/p>\n\n\n\n

If you\u2019re not familiar with plugins, we\u2019d be happy to take a look at your site to see what you already have and what\u2019s possible to add if needed.<\/p>\n\n\n\n

\n\t\t2. Redirect Broken Links\n\t<\/h2>\n\n\n\n

Crosslinking to other pages on your site is a great way to direct users even further through your content, but it really does no good when the links don\u2019t work! In fact, broken links actually hurt your site\u2019s SEO value and overall ranking. An easy way to get rid of this issue is to go through and clean up those old or broken links by either updating with new links or redirecting the old ones.<\/p>\n\n\n\n

At Sanctuary, we have tools we use like SEMRush<\/a> to help us identify these broken links, but you can start doing this yourself by clicking on each link you see within your website content and ensuring that it goes to the right place. If not, you\u2019ll need to log in on the back end of your site to make the update.<\/p>\n\n\n\n

\n\t\t3. Correct Meta Issues\n\t<\/h2>\n\n\n\n
\"Yoast<\/figure>\n\n\n\n

One of the first things we do for a new client is to run a site audit to assess the health of your website. This clues us into the different issues that are present on your site that need to be tackled in order to improve your ranking. These issues include things like:<\/p>\n\n\n\n