10 Golden Rules of SEO Copywriting

September 24, 2009 | Leave a Comment

Copywriting is for brainy, spectical wearing, tight lipped, thick heeled librarian geek types you say? Think again. Talented copywriters are in high demand these days because the vast majority of your SEO success now hinges on this person.

If you haven’t learned that your punctuation and grammar guides are your friends and that picking up a good book on how to write better, more personable and interesting copy is a good idea, then it’s time to get intimate and cozy with this advice: quality copywriting is critcal to successful SEO. If you want a successful blog, website or SEO campaign you need to improve your writing–or die trying. Read more


Posted by chris.auman | Filed Under Blog 

Wicked cool (and tricky) viral marketing ideas

September 11, 2009 | Leave a Comment

“But you have to admire the virus. He has a way of living in secrecy until he is so numerous that he wins by sheer weight of numbers.” – Dr. Ralph Wilson

What can I say about viral marketing online. There is no specific formula and the whole nutty business is ran by people that are ultra-creative, and when I say ultra-creative I mean WAY beyond what most people consider really creative. Wicked, wild and crazy creative! I love it.

But today I ran across something that literally stopped me in my tracks because the level of creativity and, to be honest, utter sleaziness has gone unsurpassed in all my years of web experience. I don’t mean sleaziness in a bad way or in a demented way. I mean “sleazy” in a GREAT way that puts a good name on all that is creatively dirty and downright cool to the bone. Read more


Posted by chris.auman | Filed Under Blog