8 things that should improve your email marketing this year

December 30, 2007 | Leave a Comment

By Chris Auman

I believe in the power of permission marketing if it’s used properly. That should include properly setting up an double opt-in system, to effectively writing content that actually drives traffic. Part of our mission here at Sanctuary Media Group is to help you learn how to use email and permission marketing effectively and I’d like to start off the year by offering up 10 suggestions on how to improve your results. This is not a “best of” list or the final word on best practices, but a list of suggestions to jump-start your campaigns.

1) Improve your Opt-Ins – Converting Click to customers.

Before you focus on any other issue, you need to build a decent list of subscribers with the goal of converting those subscribers into customers. How you do this is the big question and one that we’ll spend a lot of time on in the future. But right out of the gates, you need to focus your efforts on creative ways to get highly qualified and targeted subscribers to sign-up – that have actually granted permission to receive your emails. The words “highly qualified” and “targeted” are key here because the last thing you want is a herd of freebie hunters scamming you out of your incentives – or worse – populating the list with addresses that you think are potential targets, just to find out that they could car less about your message or worse, they consider your efforts spam because you manually added their address to the list without their permission. Read more


Posted by chris.auman | Filed Under Blog 

Website Hosting Services

December 26, 2007 | Leave a Comment

Our hosting is geared toward providing mission critical services and we offer a 100% network uptime guarantee.

Why you should “Seek Sanctuary” for your hosting and email?

Our bandwidth is Tier-1. What does that mean to your business? We use only high performance bandwidth – unlike many cheaper hosting providers. Internet providers are measured in “Tiers”. A Tier 1 provider maintains their own national network and provides their customers a 1:1 bandwidth ratio. As you move down in Tier levels of providers you encounter over-subscription rates at a higher degree as the ISP’s resell the bandwidth from a higher Tier. This simply means that we maintain an “always on” status and guarantee 100% network uptime for your website or your that month’s hosting is free. Read more


Posted by chris.auman | Filed Under Blog 

Email Marketing with Subscriber Manager

December 26, 2007 | Leave a Comment

The most powerful, user friendly, affordable, all-in-one email marketing, autoresponder, survey and CRM software available for the price. Guaranteed.

We believe that once you get someone to visit your website that you shouldn’t miss a chance to gather some contact information and build a relationship via email marketing. Staying “top-of-mind” when your potential client is ready to purchase is a key ingredient to effective online marketing. Read more


Posted by chris.auman | Filed Under Blog 

Client Testimonials

December 26, 2007 | Leave a Comment

  • We recently re-designed our website with Sanctuary and we couldn’t be happier. They we were very patient when it came to listening to our dreams. Chris is very talented and creative. I would recommend them to anyone who wants to have a spectacular website!
    -Jay Walter Interiors, Inc.

  • I just wanted to let you know how much I appreciate the fabulous website design and support that Chris provides my agency. His work is both impressive and professional which is very important to our clients. I would highly recommend his company to anyone that was seeking a motivated web company that comes through for their clients. – Catherine Foster – President AJ Marketing
  • “They have been a great partner in developing an improved website presence for us including increased user functionality that our client base will certainly benefit from. In addition, their knowledge and advice on pay-per-click marketing will help with our efforts to grow our technology consulting practice. I would recommend them for anyone needing to create or improve their website marketing strategies”. – David Klein, President, TekMark Growth Partners.

Read more


Posted by chris.auman | Filed Under Blog 

Internet Marketing

December 26, 2007 | Leave a Comment

Having a website is a necessary first step to promote your business online, but it’s only the first step of many. Having a website and an address means nothing to the outside world if you haven’t planned on how you’re going to tell people about it. When you put your website online for the first time, it’s essentially the world’s smallest needle, hidden in the world’s largest haystack. Your potential customers will never find their way without a plan to guide them there.

At Sanctuary, we offer a comprehensive menu of internet marketing solutions and tools that will help you start the traffic flowing and keep customers coming back for more. We never start a project without planning and with your goals and budget in mind. From this starting point we can help build the perfect marketing plan that fits your needs and your budget.

Our services can include any of the following:

Please click on the service links below for detailed information or scroll down for a short summary of each service that we provide:

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Posted by chris.auman | Filed Under Company Products & Services 

About Sanctuary Media Group, Inc.

December 26, 2007 | Leave a Comment

About The Company

Sanctuary Media Group is just as our name suggests – a “refuge” where you’ll find experienced, dedicated professionals to help guide you through the world of online marketing and provide you with the products and solutions you need to succeed online.

Sanctuary Media Group, Inc. consists of a wide variety of individuals that have decades of experience that extend back to the early years of the internet. Through our talents, diverse experience, partnerships and passion we currently support over 100 clients worldwide. Everyone from individuals to large corporations, online merchants, brick and mortar stores and everyone in-between.

About The Owners

Sanctuary is owned by Christopher Auman and his wife Pam. Sanctuary Media Group, Inc. is based in North Canton, Ohio.

Christopher Auman – President/Creative Director

Email Chris | Follow | Blog | Y! IM: chrisauman

Chris has been working professionally as a developer and designer since 1989. Over the years he’s built a diversified portfolio of experiences to say the least. Chris started his professional “online” career in 1994 by diving head first into the role of Creative Director for an advertising agency in Fairlawn Ohio. That same year he built his first web site and he’s been involved with developing websites, online marketing, online software and managing everything “web” related ever since.

Chris was a member of the national online creative team at Knight Ridder Digital (one of the largest online newspaper publishers in the country and the largest online content producer of it’s kind) where he designed and managed online advertising campaigns for clients, designed websites and managed about everything else that one can do along the way. After a 10 year stint at KRD, Chris joined 168MG (A local web development company in Ohio) as a managing partner where he helped to double the size of the company in just under a year. Now, as president of Sanctuary, he continues to offer the quality services, imaginative solutions and high client satisfaction that’s become his hallmark.

To round it all out, Chris is an accomplished photographer and artist, music nut, husband, and father of two wild boys and one amazing daughter. He lives in North Canton Ohio with his wife, kids and dog Cole (A black Cocker Spaniel).

Pam Auman – VP/Accounting | Email Pam

Pam has a background in nursing and is an accomplished number cruncher. She helps to manage the offices and projects, handles the invoicing and accounting as well as keeping everyone sane and organized. Pam loves to travel, be with her husband and kids and enjoy fine food and the company of her friends.

Jason Jividen – Sales/Strategist/Lead Consultant | Email Jason | Follow | Blog | Y! IM: jasonjividen

Jason Jividen is the Project Strategist and Lead Consultant at Sanctuary Media Group. He began his online career 1998 as Marketing Director for Neon Cactus – a multimedia content development firm in Akron, Ohio. From that point forward his career has been consumed with bridging the gap between cutting edge web tech and traditional marketing and advertising approaches.

Jason has had extensive experience in internal and external web strategy, as well as classified vertical marketing. As the Akron-Cleveland Area Manager for Cars.com and member of the site’s Product Development Committee, he was able to develop clear methodologies for traffic amassment and routing. He was also able to contribute to the creation of web-based communications, data retention/delivery, and CRM tools.

After 11 years in online classified marketing, including stints with Advance Internet’s Cleveland.com and Cox AutoTrader, Jason joined the Sanctuary Media Group to aid in client development, client relations, and marketing. His focus is, put simply, counsel our clients to transform their web initiatives into productive, contributing components of the core business.

Beyond that, he is a married father of three. He lives in Akron, and just kicked off his 19th season as a football coach.

In summary, here are just a few bullet points that we guarantee you’ll enjoy as an SMG client:

  • Superior product performance & consistency
  • Knowledgeable & efficient staff
  • Ease of doing business
  • Timely technical support
  • Affordable development quotes
  • Increased profit potential
  • Increased operational efficiency
  • Our warranty and our guarantees that you’ll get what you need or your money back

Posted by chris.auman | Filed Under Blog 

New website and member area for AABOR.com

December 6, 2007 | Leave a Comment

Our commitment to our long time client The Akron Area Board of Realtors continues. We’ve completed a redesign of their website and member’s area. The new website has been built from the ground up to bring their web presence up to date and further grow the participation in their organization. We’re very proud of the completed project and we hope to continue working with AABOR for many more years to come. View the new website Read more


Posted by chris.auman | Filed Under Blog